Maximizing Hormones, Physique & Running Through Perimenopause

In this episode, Louise share 6 simple strategies to stay on track with your fat loss and fitness goals when life gets crazy.  As our hormones change, it often requires a more dialed in and dedicated approach when looking to unlock your best fit toned look, fat loss, strength or running performance. Whether you're a military spouse, a busy professional, or juggling all things hectic family sports, these tips will help you manage stress and stay on track to achieve your most vibrant health, energy and fitness results!

Louise shares expert advice for women aiming to be their best, from low stress ways to set your daily priorities to the benefits of simple meal prep and strategies to avoid feeling starved that result in unhealthy choices. Gain insights to balance strength training with cardio and running to mitigate counterproductive cortisol overload, fat gain and contributing to your own perimenopause hormone havoc hell. Learn how this is a fine line that's individual and specific to you.

You'll also learn practical tips to avoid evening hunger and maintaining a consistent sleep schedule to boost fat loss. Tune in to find out how to stay focused and achieve your goals, no matter how hectic life gets.

Visit https://www.breakingthroughwellness.com/ for a free nutrition guide, to book a FREE 30-MINUTE CONSULT & learn about our industry-leading 1:1 coaching program & results for active women age 35 & beyond.

Episode Highlights:
(0:00) Intro
(4:54) Step 1: Morning mindset strategy
(6:21) Step 2: Meal prep and its benefits
(12:43) Step 3: Balancing strength training and cardio
(18:40) Step 4: Managing stress and cortisol response
(26:27) Step 5: Dividing dinner into two portions 
(29:25) Step 6: Prioritizing sleep
(35:54) Recap of key strategies for stress management and wellness
(39:25) Importance of community support
(40:56) Outro

Tune in weekly to "Maximizing Hormones, Physique, and Running Through Perimenopause" for our simple female-specific science-based revolution. Let's unlock our best with less stress!

I'd love to connect!

Email 💬  [email protected]  

Please note if you want to be a podcast guest, there is a fee and interview process. This is safe space and curated Community exclusively for women who love to feel, look and run our best without B.S. noise, endless pills, extreme diets or misleading fads.

In this inspiring episode, Louise and Ariel discuss how redefining your health, nutrition and fitness approach as your hormones change can positively impact your whole family. They offer advice on creating a culture of self-love, breaking away from diet culture, and adopting a holistic lifestyle that's contagious in maximizing your family's vibrant well-being, fitness and longevity.

The hosts share expert advice on best practices to teach kids about nutrition, making it engaging by connecting healthy eating and fitness to their interests and activities, including sports and play. They emphasize the importance of patience and consistency in developing these habits, as resistance is incredibly common but not impossible to overcome.  Finally, best approaches and lessons learned in inspiring your spouses' holistic nutrition, fitness, and performance habits are kept humorous and practical!

From successfully navigating perimenopausal changes in your own life, to empowering your kids, this episode is packed with insights that can help you lead by example and cultivate a healthier, happier, and high-performance home.

Visit https://www.breakingthroughwellness.com/ for a free nutrition guide, to book a FREE 30-MINUTE CONSULT & learn about our industry-leading 1:1 coaching program & results for active women age 35 & beyond.

Episode Highlights:
(0:00) Intro
(2:50) Empowering women to lead by example
(5:09) Sustainable health changes and positive relationships with food
(7:55) Overcoming fears of past diet failures
(13:22) Educating children on health and nutrition
(18:21) Showing versus telling in modeling healthy behaviors
(22:31) Morning rehydration, stubborn spouses, and other family health practices
(26:41) Tying nutrition education to kids' interests
(30:53) Teaching kids to read food labels
(33:41) Creating a healthy home environment
(35:17) Changing taste buds and eating habits over time
(37:58) Summary of takeaways and action steps
(44:46) Outro

Tune in weekly to "Maximizing Hormones, Physique, and Running Through Perimenopause" for our simple female-specific science-based revolution. Let's unlock our best with less stress!

I'd love to connect!

Email 💬  [email protected]  

Please note if you want to be a podcast guest, there is a fee and interview process. This is safe space and curated Community exclusively for women who love to feel, look and run our best without B.S. noise, endless pills, extreme diets or misleading fads.

In this exciting episode, we bring you our first "badass breakthrough" story featuring Julie, a member of our Breaking Through Wellness community and an avid runner with 20 years of experience as a recreational athlete.  Julie opens up about her inspiring journey, from struggling with hormone imbalance, gut health challenges, alarming lab work, fat gain, and intense stress to achieving balance and optimal performance. She talks about the frustrations of finding quality care to get to the root of her concerns and what it was like to finally discover the right balance to fuel performance, fat loss, muscle strength and physique.  From unexplained increases in anxiety, to the misconceptions about female athletes' health, get ready to hear one inspiring transformation every female runner needs to hear!

Louise and Julie also share their personal stories of overcoming mixed messaging about body image and defining their individual sense of peace and balance through strategic training and nutrition. They highlight the importance of understanding individual stress limits, using training plans that complement our female physiology, and making mindful, sustainable changes for long-term health and fitness.

Learn how Julie navigated these obstacles with practical science-backed training strategies, female-specific fueling, and personalized coaching, ultimately transforming her approach to fitness and well-being. This episode is packed with relatable experiences and valuable advice for women facing similar issues.

Visit https://www.breakingthroughwellness.com/ for a free nutrition guide, to book a FREE 30-MINUTE CONSULT & learn about our industry-leading 1:1 coaching program & results for active women age 35 & beyond.

Episode Highlights:
(0:00) Intro
(3:37) Julie's background in running and her academic work
(5:58) The complexity of fitness, nutrition, and hormonal balance
(8:38) Julie’s stress and anxiety experiences related to running
(11:48) Industry gaps in understanding female athlete health
(16:08) Hormonal weight gain and its implications
(20:31) Julie’s journey with Breaking Through Wellness
(22:12) Key changes in nutrition and the impact on health
(28:38) Strategies for maintaining progress during social events and celebrations
(31:03) Recognizing individual stress tipping points and managing inflammation
(35:46) Realistic expectations for injury recovery and the role of nutrition in healing
(38:35) The impact of alcohol on inflammation and health, and strategies for moderation
(41:47) Emphasizing small, sustainable steps for lasting success
(44:02) Reflecting on past running training methodologies and adapting to new approaches for better health.
(47:41) Recognizing and addressing symptoms linked to hormonal changes
(52:32) How rhetoric and the communication of health advice affect runners
(55:32) The importance of understanding your own physiology
(1:04:19) Outro

Tune in weekly to "Maximizing Hormones, Physique, and Running Through Perimenopause" for our simple female-specific science-based revolution. Let's unlock our best with less stress!

I'd love to connect!

Email 💬  [email protected]  

Please note if you want to be a podcast guest, there is a fee and interview process. This is safe space and curated Community exclusively for women who love to feel, look and run our best without B.S. noise, endless pills, extreme diets or misleading fads.

In this solo episode, Louise addresses the fine line between controlling nutrition and fitness while maintaining a balanced approach, especially for women age 35 and beyond. She emphasizes the importance of not overly restricting calories and the need to support metabolism and hormones during perimenopause. She also discusses the impact of processed foods and alcohol on our bodies, suggesting cleaner alternatives and mindful consumption.

Louise shares personal anecdotes and professional insights on managing stress, maintaining clean eating habits, and creating a supportive environment for achieving fitness goals. She highlights the necessity of having a clear plan and the benefits of making purposeful, informed choices about diet and exercise. 

This episode is a must-listen for high-achieving women seeking to navigate their health, fitness or running journey with a practical and sustainable approach.

Visit https://www.breakingthroughwellness.com/ for a free nutrition guide, to book a FREE 30-MINUTE CONSULT & learn about our industry-leading 1:1 coaching program & results for active women age 35 & beyond.

Find our free next-level month calendar planning tool here https://www.breakingthroughwellness.com/blog/freecalendar

Episode Highlights:
(5:00) Challenges of common diets and exercise programs on female physiology
(8:10) Balancing calorie intake and the need for flexibility in diet
(12:03) Importance of clean eating and removing harmful foods from the diet
(16:38) Balancing occasional splurges with consistent healthy eating
(19:10) Achieving fitness goals and the significance of a structured plan
(22:56) Setting goals and creating a plan for nutrition and fitness
(25:56) Importance of hormone-healthy fats and carbs
(28:28) Avoiding processed foods and managing inflammation
(33:41) Empowering control over nutrition for better energy and health
(36:24) The power of community support in achieving health goals
(39:18) Commiting to personal health plans and making time for self-care
(45:10) Outro

Tune in weekly to "Maximizing Hormones, Physique, and Running Through Perimenopause" for our simple female-specific science-based revolution. Let's unlock our best with less stress!

I'd love to connect!

Email 💬  [email protected]  

Please note if you want to be a podcast guest, there is a fee and interview process. This is safe space and curated Community exclusively for women who love to feel, look and run our best without B.S. noise, endless pills, extreme diets or misleading fads.

In this empowering episode, Louise and Ariel break down three simple steps to help women aged 35 and beyond navigate perimenopause and unlock their next level of health, fitness and performance.  As our bodies change, many of us feel overwhelmed and unsure of where to start. This episode offers a compassionate and realistic approach to overcoming these challenges.

This episode is about more than just physical health—it's about the transformative power of self-love. Listeners will find practical advice and encouragement to tackle perimenopause head-on, using strategies that promote sustainable health rather than counterproductive quick fixes. 

The hosts emphasize the importance of patience, consistency, and community support. They also share personal stories and practical tips to help you stay on track and feel empowered.

Tune in to get inspired and take actionable steps toward achieving your best self all while staying vibrant, energized, and empowered on your journey.

Visit https://www.breakingthroughwellness.com/ for a free nutrition guide, to book a FREE 30-MINUTE CONSULT & learn about our industry-leading 1:1 coaching program & results for active women age 35 & beyond.

Episode Highlights:
(0:00) Intro
(4:12) Addressing the outdated information in the industry and the gap in female-specific health, fitness, nutrition and running strategies
(6:26) The value of aging powerfully and rewriting the narrative around aging
(8:36) Importance of sustainable habits and long-term health benefits
(11:41) The critical role of mindset and self-compassion in health transformations
(14:04) Recognizing the emerging female-specific science and its impact on health strategies
(17:28) The need for individualized health approaches and continuous adaptation based on new research
(20:50) Step 1: Set clear priority goals and commit
(25:27) Step 2: Act like your next-level self
(29:54) Step 3: Re-strategize when life happens
(35:02) The importance of community and surrounding yourself with like-minded individuals
(37:44) Outro

Tune in weekly to "Maximizing Hormones, Physique, and Running Through Perimenopause" for our simple female-specific science-based revolution. Let's unlock our best with less stress!

I'd love to connect!

Email 💬  [email protected]  

Please note if you want to be a podcast guest, there is a fee and interview process. This is safe space and curated Community exclusively for women who love to feel, look and run our best without B.S. noise, endless pills, extreme diets or misleading fads.

In this episode, Louise and Ariel dive deep into the world of supplements, discussing the good, the bad, and the ugly. They empower listeners with knowledge about navigating the misinformation and false advertising of the supplement market, while gaining a deeper understanding of their female body's changing needs and making informed choices to support it.

They also touch on the real-life practices of health gurus, emphasizing the importance of authenticity in wellness advice and how to avoid being mislead when looking to address root causes of perimenopause symptoms. Their conversation covers everything from managing stress, poor sleep and blood sugar to understanding the value of whole food sources of probiotics. Get ready to learn a wealth of strategies for well-being age 35 and beyond, without relying solely on pills that were never designed to address root causes in the first place.

They highlight the importance of fermented foods for gut health, emphasizing that these foods can provide more diverse probiotics than typical supplements. They also delve into the misconceptions around tart cherry juice as a remedy for sleep and how it can contribute to worsening other perimenopause symptoms, urging listeners to consider the true root causes of their symptoms. The hosts share how a back-to-basics approach drives industry-leading outcomes for active women and runners in their practice, emphasizing female-specific whole food strategies, proper sleep, holistic stress management, and exercise that matches your female 35+ physiology as foundational elements of maximizing health and fitness. They challenge the notion that complex solutions are superior and encourage listeners to embrace simplicity and female-specific science in their wellness journey.

Visit https://www.breakingthroughwellness.com/ for a free nutrition guide, to book a FREE 30-MINUTE CONSULT & learn about our industry-leading 1:1 coaching program & results for active women age 35 & beyond.

Take the Breaking Through Wellness Gut Health Masterclass here https://www.breakingthroughwellness.com/offers/tKTJYVjP/checkout

Episode Highlights:

(0:00) Intro

(3:30) Real-life experiences highlighting the pitfalls of excessive supplementation

(10:38) Authenticity and alignment with wellness practices among practitioners

(12:46) Challenges in media representation of wellness and supplement recommendations

(14:53) Strategies for managing stress and cortisol levels naturally

(18:50) The mind-body connection and its impact on hormonal health

(23:03) Empowering listeners with insights into blood sugar regulation and natural approaches

(28:13) The role of herbs and spices in supporting blood sugar metabolism

(29:43) Addressing probiotic misconceptions and recommending evidence-based solutions

(32:05) Discussion on the benefits of fermented foods for gut health

(34:46) Critique of the trend of tart cherry juice consumption for sleep issues

(38:53) Exploring the complexity bias in health solutions

(40:13) Announcement of upcoming training for navigating perimenopause

(40:58) Outro

Tune in weekly to "Maximizing Hormones, Physique, and Running Through Perimenopause" for our simple female-specific science-based revolution. Let's unlock our best with less stress!

I'd love to connect!

Email 💬  [email protected]  

Please note if you want to be a podcast guest, there is a fee and interview process. This is safe space and curated Community exclusively for women who love to feel, look and run our best without B.S. noise, endless pills, extreme diets or misleading fads.

Ever wondered why staying fit and eating right feels like a whole new ball game after 35? Amy and I will walk you through it with honest talk and practical advice. We're diving into the world of perimenopause, shedding light on the hormonal rollercoaster many women experience. But it's not all doom and gloom – we're all about embracing our body's changes and finding strength in them. Get ready to learn what's counterproductive and what to consider modifying as you look to maximize this next phase of life!

As we get older, our approach to fitness and food needs a refresh, and that's exactly what we're doing. No more punishing workouts or restrictive diets that damage our hormones, metabolism and gut health – it's all about feeling strong, vibrant, and loving what you eat. From understanding how hormones affect our hunger to redefining breakfast, we're sharing tips that actually work and are tailored to our stage of life.

But it's not just about us – we're also shining a light on how our health impacts society as a whole. We're grateful that even doctors and experts are joining our program to learn the new science of working with our female physiology. We're also passionate as ambitious working moms to also teaching our kids, especially our daughters, about working with their bodies and not against them. Our goal? To start a ripple effect of knowledge and self-awareness, guiding you and our community toward a life filled with health and happiness. Join us in this journey to living your best life!

Visit https://www.breakingthroughwellness.com/ for a free nutrition guide, to book a FREE 30-MINUTE CONSULT & learn about our industry-leading 1:1 coaching program & results for active women age 35 & beyond.

Episode Highlights:

(3:22) Discussion on the challenges of hormone havoc and perimenopause and the impact on fitness and nutrition

(10:10) Addressing the pitfalls of quick fixes and restrictive diets and advocating for sustainable lifestyle changes

(21:08) Exploring the holistic approach to health and fitness, emphasizing the importance of mindset shifts and self-care

(26:38) Sharing personal experiences and anecdotes, encouraging listeners to prioritize strength, longevity, and self-empowerment in their fitness journey

(29:20) Starting the conversation about health and nutrition early with children

(30:58) Understanding the importance of differentiating between "green light," "yellow light," and "red light" foods

(34:17) Exploring nutrition strategies to support hormonal balance during different life stages

(37:31) Recognizing the frustrations of navigating fitness and nutrition in a culture focused on quick fixes

(46:03) Highlighting the importance of sustainable weight loss and celebrating non-scale victories

(51:18) Acknowledging the journey to understanding and working with one's unique body

(53:46) Empowering women to redefine success and prioritize their own well-being

(1:01:57) Outro

Tune in weekly to "Maximizing Hormones, Physique, and Running Through Perimenopause" for our simple female-specific science-based revolution. Let's unlock our best with less stress!

I'd love to connect!

Email 💬  [email protected]  

Please note if you want to be a podcast guest, there is a fee and interview process. This is safe space and curated Community exclusively for women who love to feel, look and run our best without B.S. noise, endless pills, extreme diets or misleading fads.

Embarking on a transformative journey through the landscape of health and longevity, Louise pooled together a gold mine of insights from her own lessons learned, research findings, and the world of health education. She navigates the fine balance between genetics and lifestyle choices, unveiling the power each of us wields in crafting our health destinies. She emphasizes the importance of taking control of one's health and offers practical, science-based strategies to reduce the risk of cancer.

Louise takes a deep dive into the foundations of a thriving life post-35. She dissects the roles of diet, such as the nuanced impact of keto and fasting on women's hormonal balance, and considers how everyday choices extend far beyond our dinner plates. She also highlights why environmental vigilance is a must, and discover heartwarming strategies to inspire healthier habits in friends and family – all without stepping on any toes. She ties it all together by examining the underrated influence of mindset, the healing power of laughter, and the essential spark of joy in fending off disease.

Visit https://www.breakingthroughwellness.com/ for a free nutrition guide, to book a FREE 30-MINUTE CONSULT & learn about our industry-leading 1:1 coaching program & results for active women age 35 & beyond.

Links to Resources Mentioned:

Find our Maximize Your Gut Health Masterclass here: https://www.breakingthroughwellness.com/offers/tKTJYVjP/checkout

Link to Louise’s Best-Selling Book The Art of Breaking Through: https://www.amazon.com/Art-Breaking-Through-Challenge-Self-Doubt/dp/B08L3XBW5J 

Save 25% on Kettle & Fire Bone Broth using code BREAKINGTHROUGHWELLNESS here: https://www.kf91trk.com/217N2L3/2CTPL/

Find Joovv red light therapy here: https://lddy.no/7nu0 

Episode Highlights:

(0:00) Intro

(6:10) Louise shares her personal motivation and experiences related to cancer prevention

(8:14) Discussion on the role of genetics and environment in cancer risk

(17:31) Insights on nutrition and lifestyle choices for cancer prevention

(23:24) The impact of refined sugar and practical tips for dietary changes

(28:37) Strategies for reducing alcohol intake and maintaining blood sugar balance

(31:27) The relationship between exercise, stress, and cancer prevention, particularly for runners

(35:08) Importance of matching fitness to female physiology

(36:29) Mindset's impact on health outcomes and coping mechanisms

(39:02) Strategies for supporting aging parents' health and mindset

(41:49) Movement hacks and incorporating exercise into daily life

(43:50) Challenging outdated medical advice and advocating for holistic approaches

(47:56) Summary of actionable steps for an anti-cancer lifestyle

(52:33) Outro

Tune in weekly to "Maximizing Hormones, Physique, and Running Through Perimenopause" for our simple female-specific science-based revolution. Let's unlock our best with less stress!

I'd love to connect!

Email 💬  [email protected]  

Please note if you want to be a podcast guest, there is a fee and interview process. This is safe space and curated Community exclusively for women who love to feel, look and run our best without B.S. noise, endless pills, extreme diets or misleading fads.

In this episode, Louise and Ariel delve into various ways of measuring progress beyond the scale. Together, they deconstruct the frustrations and mixed signals of weight measurement, navigating through the intricate web of fat loss vs. weight loss and the significance of metabolic, hormonal, and gut health. If you've ever found yourself in a love-hate dance with the scale, this episode promises to shift your perspective, offering a fresh outlook on measuring fitness progress and setting the ground for individualized body goals.

They emphasize the importance of focusing on holistic well-being, energy levels, performance improvements, and overall mood rather than solely relying on weight loss as a measure of success. They discuss the significance of body composition changes, such as increased lean muscle mass and decreased fat tissue, even when the scale doesn't reflect immediate changes. 

Moreover, they critique the current fitness industry's focus on quick fixes, supplements, and restrictive diets, advocating instead for a return to whole, natural foods and intuitive eating. Additionally, they share personal experiences and insights and explore the emotional undercurrents of weight loss, the comprehensive role hormonal fluctuations play, and the profound impact our attitudes have on the next generation.

Overall, the episode offers practical strategies for measuring progress, including waist measurements, clothing fit, progress pictures, and qualitative assessments of energy levels and mood. It promotes a balanced approach to health and fitness, emphasizing self-awareness, self-compassion, and a holistic view of well-being.

Visit https://www.breakingthroughwellness.com/ for a free nutrition guide, to book a FREE 30-MINUTE CONSULT & learn about our industry-leading 1:1 coaching program & results for active women age 35 & beyond.

Episode Highlights:

(7:17) Understanding the factors that influence scale weight, including hormonal fluctuations and carbohydrate intake

(10:35) Exploring the science behind weight loss and body composition

(13:23) Discussion on the limitations of calorie counting and macro tracking apps

(15:51) Emphasizing the importance of focusing on habits and behaviors rather than external measurements

(23:33) Reflecting on personal experiences and societal influences on body image

(31:46) Discussion on body composition testing and the significance of holistic well-being as a measure of progress

(42:44) Critique of reductionistic views of food and the importance of whole, natural foods in supporting overall health

(45:28) Discussion on the manipulative marketing of supplements and the benefits of focusing on real food and intuitive eating

(47:32) Strategies for measuring progress, including waist measurements, clothing fit, and qualitative assessments

(55:02) Personal reflections on the emotional aspects of progress measurement and the importance of self-compassion

(1:00:20) Emphasizing the fluidity of women's bodies and the importance of self-love and positive body image for overall well-being

(1:03:03) Outro

Tune in weekly to "Maximizing Hormones, Physique, and Running Through Perimenopause" for our simple female-specific science-based revolution. Let's unlock our best with less stress!

I'd love to connect!

Email 💬  [email protected]  

Please note if you want to be a podcast guest, there is a fee and interview process. This is safe space and curated Community exclusively for women who love to feel, look and run our best without B.S. noise, endless pills, extreme diets or misleading fads.

In this episode, Louise delves into the importance of a tailored approach to fitness, one that honors your body's limitations, leverages them for growth, and to maximize your most vibrantly active life. From managing tendonitis to reducing inflammation through holistic nutrition strategies specific to the female body, she explores the full spectrum of cutting-edge methods that have helped not only her but also countless members of the Breaking Through Wellness community. Each story is a mosaic of determination, self-discovery, and triumph over adversity. No matter where you are in your journey, you CAN comeback stronger and better than ever: Get ready to learn how!

Louise shares her personal journey of navigating injury recovery and the surprising outcomes she experienced. She addresses the misconception that taking time off from running and strength training leads to weight gain and loss of fitness.

So, tune in and be inspired to embark on your personal quest for a healthier, stronger version of yourself with our expert insights and heartfelt advice.

Visit https://www.breakingthroughwellness.com/ for a free nutrition guide, book a free 30-minute consult & learn all about our industry-leading 1:1 coaching program & RESULTS for active women age 35 & beyond!

Learn simple & effective ways to work with your female physiology to prevent running injuries in our mini course here: https://www.breakingthroughwellness.com/offers/NvSGXnLm/checkout

Save 20% on the Kion aminos, clean protein & omega mentioned here: https://getkion.com/maximizing 

Learn more about Smart Tools blood flow restriction training & devices, save 10% with code BREAKINGTHROUGHWELLNESS10R  Thank you in advance for using this link, as a small portion of sales goes to support our work & this podcast!  https://shareasale.com/r.cfm?b=2611288&u=2768931&m=157926&urllink=&afftrack=

Episode 12: How to Advocate for Yourself When Stuck With An Injury & Come Back Stronger Than Ever https://podcasts.apple.com/us/podcast/maximizing-fitness-fat-loss-running-through-perimenopause/id1716725195?i=1000642074292

Episode Highlights:

(2:34) Louise shares her personal journey of taking six weeks off from lower body strength training and running

(6:02) Importance of meeting daily protein needs and supplementation with amino acids during injury recovery

(11:02) Insights on preparing for surgery with nutrition and supplements

(12:29) Discussion on the benefits of omega supplements and the timing of consumption for optimal results

(14:16) Louise shares her approach to nutrition and activity during her injury recovery period

(19:30) Introduction to blood flow-restricted training and its effectiveness in supporting muscle recovery

(23:55) Louise reflects on the importance of prioritizing overall health and well-being over fitness goals

(26:29) Discussion on managing tendon concerns and finding individualized approaches to recovery

(32:33) Outro

Tune in weekly to "Maximizing Hormones, Physique, and Running Through Perimenopause" for our simple female-specific science-based revolution. Let's unlock our best with less stress!

I'd love to connect!

Email 💬  [email protected]  

Please note if you want to be a podcast guest, there is a fee and interview process. This is safe space and curated Community exclusively for women who love to feel, look and run our best without B.S. noise, endless pills, extreme diets or misleading fads.