You have a great idea for an app. That doesn’t mean you have a business.

So how can you possibly tell if your idea has legs?

It’s Q&A Wednesday, and we’ve got a listener with a banger of an idea for a business app, but who isn’t willing to start throwing money around to develop it just yet. Wise decision! Today, we explain how to get some reliable market research, so you can make the best bet.

Hint: you don’t have to build it to sell it.

Using our own SaaS product as an example, Omar shares how you can create a product or service in stages, with each stage giving you a little more intel (and a little more cash) to work with. 

Before you launch your next product, give this episode a listen. Click Play!

To submit your questions, visit 100mba.net/q.

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