Looking to get started with paid ads? It’s the perfect time! Over the past year, the most effective strategies have become more clear and well-established — though some of them might surprise you. 

Today, you'll learn why paid ad campaigns can fail, and how to increase their odds of success. We'll discuss how to spend your time, money, and resources more wisely and effectively to get the best ROI. You'll also learn what services are worth spending money on when it comes to creating ad campaigns.

Hint: the right creative is everything.

We'll explore a few different options for getting your campaigns started, and help you choose the one that's right for your business. And, of course, we'll feature some great (low-to-no-cost) resources to learn even more.

The paid ad game is less opaque and more understandable than it used to be. But you can still waste a ton of hard-earned revenue if you don’t approach it strategically. Learn where to focus your effort to get the best results — Click Play!

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