This is the first episode in a new series where we sit down with good keen Kiwi farmers and simply have a chat – how they got into farming, what drives them, and what they’ve learned along the way. We’ll release one each month. 

For our first ‘Meet the farmer’, we’re joined by Jimmy Emmett, a South Canterbury dairy farmer who took an unconventional path into the industry. 

A self-confessed city boy, Jimmy swapped hospitality management for contract milking 17 years ago and hasn’t looked back. He’s now the South Canterbury dairy chair for Federated Farmers, was named Dairy Advocate of the Year in 2025, and before all that, was running a popular bar in downtown Christchurch.