In this episode of the MGMA Insights Podcast, host Daniel Williams sits down with Tim Hines, a seasoned marketing executive and author, to discuss how adopting an entrepreneurial "starter mindset" can supercharge the operations of medical practices. Tim shares his personal journey of developing an entrepreneurial spirit and how medical practice leaders can apply these principles to drive innovation and problem-solving, even in highly regulated environments. Tim will be delivering a keynote address at the upcoming 2025 MGMA Operations Conference in Las Vegas.

Key Takeaways:

• The "starter mindset" is about being an agent of change - identifying problems and developing solutions, even within the constraints of a larger organization.
• Entrepreneurial skills like resilience, adaptability, and a willingness to start new initiatives can be applied by anyone, not just those in startups or those in leadership.
• Medical practices, whether small or large, face many challenges that can be addressed by embracing an entrepreneurial approach, such as improving workflows, leveraging technology, and enhancing the patient experience.
• Overcoming resistance to change is a common hurdle, but Tim suggests getting buy-in from colleagues and leadership by framing initiatives as problem-solving efforts.
• Maintaining work-life balance and prioritizing mental health is crucial for sustaining an entrepreneurial mindset, even in the face of burnout and stress.
• Adopting an entrepreneurial mindset can make medical practice employees more attractive to employers, as they demonstrate the ability to work autonomously and drive change.

As Tim states, "An entrepreneur does it. Everyone else just talks." Medical practice leaders can apply this mindset to supercharge their operations and better serve their patients and communities.

Resources:

• Read Tim Hines's book: The Marketing Starter: How an Entrepreneurial Spirit Will Make You a More Savvy Marketer
• Visit Tim Hines's website
• 2025 MGMA Operations Conference: March 2-4, 2023 in Las Vegas
• MGMA Podcast Network