What's the Big Idea with Andrew Horn

Michael Ventura: Applied Empathy - The New Language of Leadership


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Michael Ventura is the CEO and founder of Sub Rosa, a strategy and design firm that has worked with some of the world's largest and most important brands: from Johnson & Johnson, Pantone, and Adobe to the TED Conference, Delta Airlines and The Daily Show.


While he wears many hats in his professional life, Michael can boil all his roles down to helping people and corporations overcome their most vexing challenges when it comes to personal development and understanding the obstacles when connecting with other people.

Michael has served as a board member and advisor to a variety of organizations, including Behance, the Burning Man Project, Cooper-Hewitt, and the U.N.'s Tribal Link Foundation. He is also a visiting lecturer at institutions such as Princeton University and the United States Military Academy at West Point.

In addition to these pursuits, Michael leads a thriving indigenous medicine practice, where he helps patients address illness and injury of all types on the road to better well-being. Applied Empathy, his first book, was published by Simon & Schuster in May 2018.

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What's the Big Idea with Andrew HornBy Andrew Horn

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