This was our first-ever AMA live podcast episode and we think you're really going to enjoy this episode. Scott covers:
how in-app tracking works
how DCM is impacted by 3rd party cookies
privacy updates happening this year and HIPPA
do mobile ads work?
is a career in digital marketing worth pursuing?
how footfall data works
what programs an analysts should know
how to pivot from a career in traditional media to digitalLooking for better insights around attribution and incrementality? Check out our Bi-Modal Attribution at MintMeasure.com