Money 4 Nothing

As you might have noticed, the global economic system has hit a bit of a…snag—namely, the United States upending almost 80 years of foreign policy with little-to-no clarity on process, structure, or medium-term aims. That’s right, baby…We’re talkin' tariffs! Now, some of the impacts are, to be honest, pretty straightforward: Those Mexican strats? Those Roland 808s? Those T-Shirts at the merch table? Tariffed!

But, in typical Money 4 Nothing fashion, we look past the headlines and try to think through the broader implications of the New World Order. What could a recession do to an industry that’s already seeing a slowdown in streaming growth? How might a stock market crash impact the balance of power between tech firms and “counter cyclical” major labels? Will travel bans hit superfans? And, perhaps most importantly—just how much of our contemporary culture industry is based on the world’s century-long embrace of American identity? Come for a quick tour through “recession pop.” Stay for our totally justified gloating about predicting, not ALL of this, but definitely a LOT of this.

Money4Nothing is a podcast and newsletter on music and capitalism produced solely by Sam Backer and Saxon Baird. If you dig what we do, consider a (very cheap) subscription.

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What is a band? Think about it for a second, and it becomes less obvious. What you see is a couple of people on stage rocking out. But think about it more and it gets more complex. Actually, bands really aren’t really like anything else—part business, part social club, part artistic partnership, part job…operating at the interstitial zone between disciplined employment and liberatory self-expression. This strange, cobbled-together structure—and the conflicts, hierarchies, pleasures, and intimacies it creates—is at the heart of “Band People: Life and Work in Popular Music,” a revelatory new book from Franz Nicolay (who…has been in one or two bands himself). To learn more, we dig into everything from the complexity of (musical) democracy to the political economy of expression—not to mention how local unions might be the answer, the dangerous effects of Romanticism, and how there’s never a escape from the problem of power.

Money4Nothing is a podcast and newsletter on music and capitalism produced solely by Sam Backer and Saxon Baird. If you dig what we do, consider a (very cheap) subscription.

Get full access to Money 4 Nothing at money4nothing.substack.com/subscribe

Late last year, Universal Music shelled out 775 million dollars to snap up Downtown Music, a “global music company” that manages “over 50 million music assets”. Perhaps famously, Downtown owns Cd Baby—a digital distributor that, along with peers like Tunecore and Distrokid, has become central to the infrastructure of the streaming economy. These companies enable artists to upload their music to platforms like Spotify, and their influence has grown alongside the ever-increasing flood of “independent” artists bypassing the label system to share their music directly with the people.

But…is this kind of market-based independence really all it’s cracked up to be? Or is it another example of music serving as a microcosm for the broader structures of capitalism. And if so—what are the potential implications of the biggest of all majors stepping into the distribution fray? To try and understand it all, Saxon and Sam dive into the history of distributors, from their decades schlepping vinyl to their more recent focus on herding ones-and-zeros. We talk streaming 1.0 vs. streaming 2.0, debate the economic purpose of community, and fret about the vast tubes of data that lead directly to Lucian Grange’s voracious maw. What, after all, could possibly go wrong?

Listen to “Digital Distribution and the Ideology of Being Indy” wherever you get your podcasts.

Money4Nothing is a podcast and newsletter on music and capitalism produced solely by Sam Backer and Saxon Baird. If you dig what we do, consider a (very cheap) subscription.

Get full access to Money 4 Nothing at money4nothing.substack.com/subscribe

This week? Heavy Hitters. As you may (or may not) have heard,  journalist/Daniel Ek tormenter/friend-of-the-pod Liz Pelly is making waves with her wonderful new book “Mood Machine: The Rise of Spotify and the Costs of the Perfect Playlist.” It’s easily the best thing yet written about the company at the center of modern music, insightfully reconstructing how Spotify’s shifting interests and policies have remade how we listen, who we listen to, and what they get paid.

To get a deeper perspective on both the book and the histories it emerges from, we also called up David Turner—of the late (lamented) Penny Fractions—pulling him out of retirement for one last big music + capitalism score. Together Liz, David, and Sam dive into everything from the economics of ghost artists and the aesthetics of vibes-based listening to the intentional destruction of cultural context in the streaming age. It’s a conversation that helps clarify the singularity of Spotify culture—and allows us to better detach its operations from the meaning of digital music. Come for the playlists. Stay for what they’ve done to you.

 

Buy Liz Pelly's book "Mood Machine"

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Look. Times are dark. So this week, we decided to tackle a somewhat lighter topic and look into Drake’s remarkably tone-deaf lawsuit against Universal Music Group—the label to which both he and (beef opponent) Kendrick Lamar are signed. In essence, Drake alleges that UMG used all their influence to make Kendrick’s Grammy-winning diss track “Not Like Us” a viral mega-hit. Which, like…yeah. Of course they did. They are in the business of producing viral mega-hits.

 

While the context of the lawsuit—namely, multiple violent attacks on Drake’s house—is quite serious, it’s hard not to find the whole thing ridiculous. After over a decade of industry machinations, Aubrey really had the nerve to sue UMG for…hurting his feelings? [Yes, it’s actually for defamation of character, but in the court of public opinion, those two are pretty much synonymous] Despite this, the actual content of the legal filing is fascinating—offering readers a guided tour of exactly what UMG is doing out there, hosted by someone who really knows how the sausage gets made. Payola? Selective copyright enforcement? Contract negotiation hardball? You betcha. THEN: Saxon and Sam get a little loose and take a jog through the Grammys. Album Of The Year? Sure. But also…who did you have for Immersive Audio?  

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The second Trump administration will impact pretty much everything, but we decided to take some time and focus on the specific conjecture of industry + culture + technology that is AI. After all, when Biden came to office, LLMs were just really starting to get going—while the last 12 months have seen a mind-bending set of developments, both in terms of corporate activity and technical possibility. Given the rate of both change and adoption, the next 4 years will almost certainly be crucial, potentially locking us into a long-term pathway with both these machines AND the companies that make them.

So…what might happen? And how will it impact music, given the massive copyright lawsuits currently working their way through the courts? Saxon and Sam put on their tinfoil hats, got out their crystal ball, and…did their best. The resulting conversation moves from big (contradictory impulses between protectionism and libertarianism within the Trump coalition?) to bigger issues (War? Stock market crash?) to the generally intangible (shifting relationships between Americans and the ideologies of cultural authority?) Come for a connect-the-dots conversation that links Elon Musk and AGI to the possibility of earning a living by making art. Stay because at least we’re all doomed together.

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For more background, check our our episode on AI + Copyright Lawsuits in Music.

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As you might have noticed, we spend a...fair bit of time talking about the three labels at the heart of modern music—and tracking what their unprecedented centralization has done to the industry. And while that’s important, it’s only part of a far larger trend, one that cuts across pretty much all of the culture industries. Crucially, this is a process, not just of mergers or consolidation, but of financialization—a profit-driven effort to increase global capital’s hold over the workers who create culture.
 
But…how did this happen? When did it happen? And how has it impacted not just the firms that produce music and films—but the actual music and films themselves? To help us through this complex history, we’re joined by Andrew deWaard, author of “Derivative Media: How Wall Street Devours Culture,” taking us through a wide-ranging conversation about derivatives, the geopolitical implications of "financial discipline," mergers, acquisitions, board-member kickbacks, 30 Rock, play-listing Drake, modern cultural analysis, and more. Come for the doomerism you know and love. Stay for a better understanding of how our corporate overlords get it done.  
 
If you want to read Andrew's book--it's free and open source here! Also some sick charts to accompany the discussion.
 

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Music: Crumb - Ghostride

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This past January, Universal Music went to war. Or at least, it tried to. Shocking both listeners AND artists, the major label announced that it was cutting ties with TikTok, the short-form giant, over payout rates and copyright infringement. Its artists (and publishing)—completely pulled from the platform. T-Swift viral dances? Tragically silenced.

The breakup lasted until May, when (in a profoundly opaque statement), the two corporations suddenly announced they had come to terms. The fight was a massive gamble for both sides—a test to see, when push came to shove, who really had the leverage in one of social media’s most important relationships. But…what actually happened? And what, if anything, was the fallout? To learn more, we talked to Kristin Robinson, a senior writer at Billboard, and the author of the excellent "Machine Learnings" newsletter. Fractured solidarity between artists and labels? The impenetrable veil of music biz secrecy? Slowed and reverbed copyright infringement? The crushing power of monopoly exerted, step by step, against indy labels? All that and more.

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Music: Kyozo Nishioka - "Gypsy Song"

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After an eternity of millennial performers with a chokehold on the charts, we’ve finally seen the emergence of a new cohort of gen-z icons. Chappelle Roan and Sabrina Carpenter (building on the foundation laid by Billie + Olivia) are suddenly everywhere—headlining festivals, topping the charts, defining the zeitgeist. You might call it a moment of generational turnover…except for the fact that precisely zero cultural lines are being drawn. Instead, the newest wave of big-tent pop is, quite intentionally, for everyone—teens, college kids, aging millennials, gen x-ers still watching SNL, etc.

To celebrate the return of the mainstream (and to suss out the role played by the major labels who had…started to miss it), we put on our media theory hats and start investigating. How do careers function now that new music doesn’t need to be new? Has digitally based fragmentation started to produce its opposite? Is the culture industry—with all of its coercive power—back? Come for the socio-technical implications of the Chappelle timeline. Stay for what it says about the nature of post-post-modernity.

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How did streaming change music? Not like how did it change the music industry (we talk about that plenty, obviously). And not how did it change bitrate. But how did streaming change the nature of the music that you listen to? How and why and does it matter that you now pay a limited rate for an unlimited amount of music? Within capitalism, how does it matter that "streaming" functions under a fundamentally different system of copyright and finance and technology than…say buying? And how does that all service data collection, listening habits, personalized feeds and everything else? These questions are at the heart of Eric Drott’s wonderful new book “Streaming Music, Streaming Capital,” which starts to grapple with the fundamental questions of what streaming is exactly—and what it’s done to us.

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Buy Eric Drott's Book "Streaming Music, Streaming Capital"

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