Every content creator wants to be original. Is that even possible? It might not be. Instead, try taking multiple concepts and combining them into something different. ------- See all Content Inc episodes at the <a title= "Content Inc. podcast" href="https://www.contentinc.io/" target= "_blank" rel="noopener">Content Inc. podcast home</a>. Get more by subscribing to <a href="https://www.thetilt.com/" target="_blank" rel="noopener">TheTilt.com</a> newsletter.

Every content creator wants to be original. Is that even possible? It might not be. Instead, try taking multiple concepts and combining them into something different. ------- See all Content Inc episodes at the Content Inc. podcast home. Get more by subscribing to TheTilt.com newsletter.

Every content creator wants to be original. Is that even possible? It might not be. Instead, try taking multiple concepts and combining them into something different. ------- See all Content Inc episodes at the <a title="Content Inc. podcast" href="https://www.contentinc.io/" rel="noopener noreferrer">Content Inc. podcast home</a>. Get more by subscribing to <a href="https://www.thetilt.com/" rel="noopener noreferrer">TheTilt.com</a> newsletter.

Need a Content Tilt? Don't Be Original (323)

Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content.  Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want.  Each podcast contains one inspirational idea that can change your business - all in less than 10 minutes per episode.

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Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each podcast contains one inspirational idea that can change your business - all in less than 10 minutes per episode.

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Need a Content Tilt? Don't Be Original (323)

Need a Content Tilt? Don't Be Original (323)

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