This episode is a wonderful collaboration with the design wizards and complete legends Barry Darnell & Mike Johns, co-founders of Analogue

**Thank me later, download the presentation deck here. 

What ON EARTH ACTUALLY is a brand? 

I ask all guests.  

Fountains of wisdom surface  

“Brand is what people say about you when you’re not in the room" - Ed Williams & Jamie Laing, Candy Kittens 

"Brand is a personality” - Camilla Barnard, Rude Health  

“Brand is a collection of people with aligned values” - Barry Darnell, &SODA 

“Brand is an entity and how you show up” - Ellie Webb, Caleno  

How to create a brand that palpably tickles consumers souls? 

Sings and sparkles and gorgeously glows on shelf  

Leaves consumers head-over-heels-in-love 

Well,  

Good News  

The first HUNGRY NIBBLES episode with Barry Darnell & Mike Johns is NOW LIVE 

Short, snappy, specific podcast episodes.  

Barry and Mike, very kindly pulled together an accompanying deck. 

Sommelier's Suggestion:  

1. Read the deck 
2. Listen to the podcast episode  
3. Reflect on your brand 

 

Don’t scoff hastily. Absorb slowly. Enjoy irresponsibly
 

Still rather Hungry ?


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