Nicky at Night

By Nicky

Welcome to my solo podcast!!!

My name is Nicky and I used to work in the entertainment industry for 3 years on the social strategy & marketing side before I ever became a Creator.

I am obsessed ... more

· Music

5

174174 ratings

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FAQs about Nicky at Night:

How many episodes does Nicky at Night have?

The podcast currently has 55 episodes available.

Nicky at Night episodes:

December 03, 2024 Analyzing the Influencer to Popstar Pipeline
WELCOME BACK TO NICKY AT NIGHT!
This we are diving into this concept of the "influencer to popstar pipeline" and analyzing the strategies behind the ones who did it successfully, as well as discussing why so many people fail
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0:00 - Intro
3:35 - Thesis
5:17 - The First Influencer
8:35 - Importance of Artistry
12:58 - The Myspace Era
16:17 - The Youtube Era
29:36 - The Vine Era
32:42 - The Tiktok Era
40:05 - Creating a World

#troyesivan #addisonrae #madisonbeer #musicreview
...more
50min
November 26, 2024 The Untold Lore of Rachel Zegler
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WELCOME BACK TO NICKY AT NIGHT!!!
It's been a while since I did an "Untold Lore of" episode, and I thought it would be fun to do one on an actor this time!
I got the idea for this episode after seeing Rachel Zegler alllllll over my fyp lately with clips of her and Kit Conner in the Romeo & Juliet Broadway production. People were LOVING it and only saying the nicest things, which reminded me of this same time last year when people were HATING on her for that 1 tiny remark about the Snow White movie.
It just shows how public perception is so fickle, and that there is this death of nuance on the internet
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#rachelzegler
...more
30min
November 18, 2024 How 500 Days of Summer changed the way I view Love
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WELCOME BACK TO NICKY AT NIGHT!!
This week we are doing our first ever movie review on my favorite movie of all time-- 500 Days of Summer
There are very few pieces of media that genuinely shift the way I view the world down to my core. This is absolutely one of them.
#500daysofsummer #moviereview #romcom
...more
33min
November 07, 2024 Why is Everything New SO Ugly?
WELCOME BACK TO NICKY AT NIGHT!!!
I am SO sorry for the extreme delay. My mother was here visiting me for 2 weeks, and then Halloween festivities, but we are BACK with the weekly uploads
I want to give a HUGEEE shoutout to Mina Le who's video entirely inspired this one. I was so fascinated by her thesis that I wanted to review some of the information with my own POV. PLEASE please go give her a sub and check out her original video
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Timestamps:
0:00 - Intro
4:16 - The Rise of boring Neutrals
9:55 - The Rise of Modernism
12:03 - The Rise of Suburbia
30:04 - How Big Tech Killed Creativity
35:21 - Fashion & Beauty
41:37 - Closing Arguments
...more
44min
October 12, 2024 Everything Is Romantic
SURPRISE DOUBLE UPLOAD WEEKWanted to share my thoughts and give a review of the Brat Remix Album. What was your favorite song off the remix? Comment your top 5 im dying to hear :)

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Subscribe to the Youtube!!!

0:00 - Intro
5:52 - Everything is Romantic
10:42 - I think about it all the time
16:64 - I might say something stupid
19:21 - So I
23:16 - Sympathy is a Knife
28:35 - Closing thesis
#charlixcx #arianagrande #musicreview

...more
36min
October 09, 2024 The Disastrous Demise of Katy Perry's Career
Sorry for the late episode this week! Been dealing with some IRL things but it feels GOOD to be back :)

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#katyperry #musicmarketing #musicreview
...more
30min
September 27, 2024 The Sinister Marketing Secrets of Brand Trips
Welcome back to Nicky at Night!!
This week we are taking a deep dive into the VERY shady world of influencer brand trips-- discussing the marketing behind them to determine if they really are "good" strategies
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Timestamps:
0:00 - Intro
3:46 - Origin of the Brand Trip
11:56 - How much $ do they actually cost?
16:40 - The Controversy & Ethics
27:30 - The Trophy Effect
30:13 - Are Brand Trips ACTUALLY Good Marketing??
#brandtrip #creatoreconomy #socialmediamarketing
...more
35min
September 18, 2024 The Greatest Rebrand in History: Addison Rae
Welcome back!!!
This week we are doing a deep dive on the marketing and rebrand of Addison Rae
Follow the Pod on Youtube:
https://www.youtube.com/channel/UCof5APIJ8OHOJbiVGU3wouA
Follow me on IG:
https://www.instagram.com/nicky.reardon/
#addisonrae #musicmarketing #musicreview
0:00 - Intro
2:41 - Thesis
6:28 - Origin Story
13:51 - AR EP
20:53 - The Rebrand Begins
25:21 - Diet Pepsi
35:46 - What is next for Addison?
...more
40min
September 10, 2024 The Paradox of being "Relatable" and Rich
WELCOME BACK TO THE SHOW!
Huge shoutouts to CharliChats whose video inspired this one!!! Please go check out her video
Check out her video here:
https://www.youtube.com/watch?v=Orl0iJ9IhmU&t=177s
Follow the Podcast on Youtube:
Follow me on IG:
https://www.instagram.com/nicky.reardon/
#emmachamberlain #creatoreconomy #popcultureanalysis
...more
22min
September 03, 2024 It Ends With... a Marketing DISASTER
HI BEAUTIFUL!!! Welcome back :)
This week we take a deep dive into the movie "It Ends With Us" and how a string of Marketing and PR nightmares from Blake Lively was not only EXTREMELY tone deaf... but completely distracted from the conversations that should be had around this film
Follow the Pod on SPOTIFY:
https://open.spotify.com/show/0WWqkpzdSCY7Sj6XlTROY1
Follow the Pod on APPLE:
https://podcasts.apple.com/us/podcast/nicky-at-night/id1758627077
Follow me on IG:
https://www.instagram.com/nicky.reardon/
#itendswithus #blakelively #itendswithusmovie #justinbaldoni
...more
50min

FAQs about Nicky at Night:

How many episodes does Nicky at Night have?

The podcast currently has 55 episodes available.

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