I want you to take a moment,stop what you're doing and really start to think about where you're leading your audience.

Oftentimes as entrepreneurs we get really excited,we love what we're doing and we put things out there in the world that we want our audience to dive into,and sometimes that content is great and sometimes that content might lead our audience on a crazy path with no clear direction!

This is why it’s so important to start and begin with the end in mind.

It’s up to us to think about where we're leading our audience. What path do we want to take them down? And how are we going to lead them to it?

We need to be super intentional with the things that we're putting out there so we can lead our people in that direction, and we can bring them down the right path.

Are you leading your audience in the right direction?

Resources:

• Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/

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