Off the Grid: Leaving Social Media

Happy Halloween/Samhein week, friends 🌙

Today, I’m joined by one of my favorite witches, Casey Zabala of Modern Witches and Wanderers Tarot.

Casey and I have a rich conversation tracing her spiritual path and how it became her career. We explore community, magic, and the power of self-publishing, as well as why Casey left social media earlier this year.

We also get into the nitty gritty details of bringing both a tarot deck and a community anthology to life — exploring the highs and lows of collaborative creativity and manifestation.

RESOURCES + LINKS

👋 Download the FREE Leaving Social Media Toolkit

🌐 Get on the Interweb waitlist for creative business courses + community

💓 Join the Clubhouse for bonus episodes + emails

 
OCTOBER COMMUNITY SPONSOR:
✨ Stop scrolling and start shuffling. Come home to your mind, body, and business with Be With Your Body Tarot. Get 25% off the deck and/or autumn planner with code OFFTHEGRID at: bewithyourbody.com/off-the-grid

Big launches have been all the rage this year. But I’ve been working very quietly behind the scenes, growing my membership with small launches to a private waitlist.

How’s it gone? Pretty great, actually! I’ve invited in 6-18 new members every 4-6 weeks all year long. That’s over 70 new people! Bringing in over $10,000 in revenue! And my nervous system has stayed regulated the entire time.

So, as I do… I’m here to tell you exactly how I’ve done it. 🤓

In this episode, I share how my waitlist works, and the 5 lessons I’ve learned from opening the doors to the Interweb 8 times this year.

Then I walk you through the 5-email sequence I’ve honed through my waitlist experiments and offer thoughts on starting a waitlist strategy of your own.

This episode is basically 9 months of hard-won wisdom offered to you in less than 40 minutes!

But you'll only get a brief preview here. To hear the whole episode, join the Clubhouse at offthegrid.fun/clubhouse

When you do, you'll get access to over 30 bonus episodes (and counting), curated tech + creative business newsletters, and more. Plus your own private podcast feed, comments threads, and behind-the-scenes updates on the show.

Please join the Clubhouse to support the show! And find this specific episode here :)

Today we embrace the Dark Moon and step into our businesses to remember: “alignment is a dance.”

To do that, I welcome grace allerdice back to the podcast for the fifth time. She’s a priestess, a podcaster, and one of my personal friends and guides.

In this episode, she shares how her self-employment journey has also been a spiritual initiation and the many ways deep alignment has guided her into the portal of Now. We also explore our solar/lunar marketing styles and offer an example of what close biz friendship really sounds like.

Tune in for an inner tune-up. Then RSVP for grace’s event, and purchase a book bundle to join us both at the Off the Grid Retreat on November 5th.

RESOURCES + LINKS

👋 Download the FREE Leaving Social Media Toolkit

🌐 Get on the Interweb waitlist for creative business courses + community

💓 Join the Clubhouse for bonus episodes + emails

 
OCTOBER COMMUNITY SPONSOR:
✨ Stop scrolling and start shuffling. Come home to your mind, body, and business with Be With Your Body Tarot. Get 25% off the deck and/or autumn planner with code OFFTHEGRID at: bewithyourbody.com/off-the-grid

Here's the thing: Off the Grid isn't just a marketing podcast. 🥸

It's a rallying cry to break free from the attention economy and reclaim your agency.

It's also a vision of the internet where we create, connect, and make money online without extractive algorithms.

In this bonus episode, I'm sharing the new vision for Off the Grid! And inviting you to co-create it with me at our upcoming retreat.

Listen in. Read the vision. Buy a book bundle. Let's get free. 🩵

RESOURCES + LINKS
👋 Download the FREE Leaving Social Media Toolkit
🌐 Get on the Interweb waitlist for courses + community
💓 Join the Clubhouse for more episodes + emails
📔 Buy Amelia's book at yourattentionissacred.com!

Today we’re going right to the heart of email marketing and answering your burning questions!

To do that, I’m joined by Dawn Richardson, Product Education Manager at Flodesk and owner of Tech Savvy Creative.

Dawn is here to explain how your emails end up in spam, strategies to get better open rates, and why you should stop sending reengagement campaigns immediately.

She’s got the stats from millions of emails sent through Flodesk, so you can stop guessing what works and use the strategies that are effective in 2025 (rather than repeating things that haven’t worked since 2015).

Tune in and you’ll learn:

• Exactly how email deliverability works and why it matters (even for tiny lists!)
• Why you need to be sending your emails from a custom domain (not gmail)
• How to warm up your domain if you’re sending your first email in a long time (or ever)
• How to clean your list without wrecking your stats
• The outdated email practice messing with Amelia’s open rates 👀
• Plus answers to more questions from Interweb members with businesses like yours!

 
Full disclosure: Off the Grid is a Flodesk partner! So if it feels like the right tool for you, we’d love to share our affiliate link so you get 25% off your first year. We also recommend signing up before November 29th when their unlimited emails and checkout plans end. 

 
 
RESOURCES + LINKS

👋 Download the FREE Leaving Social Media Toolkit

🌐 Get on the Interweb waitlist for creative business courses + community

💓 Join the Clubhouse for bonus episodes + emails

 
OCTOBER COMMUNITY SPONSOR:
✨ Stop scrolling and start shuffling. Come home to your mind, body, and business with Be With Your Body Tarot. Get 25% off the deck and/or autumn planner with code OFFTHEGRID at: bewithyourbody.com/off-the-grid

Let's get visionary! 🪅 🪅 🪅

Today I'm revisiting and reimagining my list of 100 Ways to Share Your Work/Life Without Social Media —  in celebration of my book launch!

If you've been feeling unsure, uninspired, or unsatisfied lately, this episode is for you. Tune in for a quick dose of clarity and expansion. 🩵

RESOURCES + LINKS
👋 Download the FREE Leaving Social Media Toolkit
🌐 Get on the Interweb waitlist for courses + community
💓 Join the Clubhouse for more episodes + emails
📔 Buy Amelia's book at yourattentionissacred.com!

Today we welcome copywriter Nicole Cloutier back to the podcast (yay!) to help us avoid the most dreaded small biz experience: putting something new into the world and hearing … nothing … in return.

We talk through launch basics then go deep into the strategies that have helped grow our sales — even in this challenging year.

Join us as we stare into the void together and discuss:

• What a launch really is (hint: it’s pretty simple)
• Why it’s so important to pre-launch and “warm up” your audience
• Nicole’s 3-part pre-launch framework (with timeline!)
• Behind-the-scenes stats like Amelia’s email open rates 👀
• The only 2 CTAs you need for your launch
• Waitlist strategies & the one email that you never want to skip
• Why your launches don’t have to be perfect
• The importance of great subject lines

 
📨 👉💰 If you want to improve your emails and launches, click here to get the Great Subject Line Experiment!
 

RESOURCES + LINKS

👋 Download the FREE Leaving Social Media Toolkit

🌐 Get on the Interweb waitlist for creative business courses + community

💓 Join the Clubhouse for bonus episodes + emails

 
OCTOBER COMMUNITY SPONSOR:
✨ Stop scrolling and start shuffling. Come home to your mind, body, and business with Be With Your Body Tarot. Get 25% off the deck and/or autumn planner with code OFFTHEGRID at: bewithyourbody.com/off-the-grid

My book is here! Learn more & buy your copy at offthegrid.fun/attention  🥳 🥳 🥳

In today's episode, I tell you all about the book AND the virtual retreat I'm hosting this fall.

Then I share an amazing conversation I had with Rebeka Ryvola de Kremer for her podcast Imagination State. It's all about how extractive algorithms wreck our creativity + community — and ways to make that stop.

Tune in, then please ORDER THE BOOK! 

RESOURCES + LINKS

👋 Download the FREE Leaving Social Media Toolkit

🌐 Get on the Interweb waitlist for creative business courses + community

💓 Join the Clubhouse for bonus episodes + emails

The most radical choice I’ve made in self-publishing is not putting my book on Amazon.

Tune in to this episode to learn: 

• Why I made this decision
• What it means for my book
• How I’m going to find readers anyway
• & Exactly how many books I’m hoping to sell

Then join me in my journey of self-publishing without giving Jeff Bezos more money… by getting a copy of the book at yourattentionissacred.com!
 

Mentioned in the episode:

• Postcards from: Carolyn Yoo, Debora Figueiredo, Kening Zhu & Chelsie Tamms
• Fifty Feminist Mantras
• IngramSpark & Lulu
• How to Resist Amazon and Why by Danny Caine

 
UPDATE: I’ve amended the start of this episode to share the unfortunate news that — if you distribute your book through IngramSpark, IT WILL ALWAYS be available on Amazon.
 

This was not clear before my publication date, but after many support tickets to IngramSpark they’ve clarified that “our distribution program is ‘All or nothing’ which that we are unable to leave out any of our distribution partners.” 
 

I was able to stop the ebook and audiobook from going to Amazon, but the paperback version is now unavoidably there. Please buy it elsewhere!

RESOURCES + LINKS

👋 Download the FREE Leaving Social Media Toolkit

🌐 Get on the Interweb waitlist for creative business courses + community

💓 Join the Clubhouse for bonus episodes + emails

Welcome back to Book Week! In this behind-the-scenes episode (from the Clubhouse!), I tell you all about: 

• The story of my first book (& why I had to rewrite that story to move forward)
• Why I decided to write this book (instead of just making more podcast episodes)
• My process for writing the 15,000 word manuscript in ONE WEEK (a wild choice)
• How I ended up getting a book offer from my last publisher…
• And the exact sentence that made me turn that offer down 🙃

   
Tune in, then get a copy of the book at yourattentionissacred.com!

     
RESOURCES + LINKS

👋 Download the FREE Leaving Social Media Toolkit

🌐 Get on the Interweb waitlist for creative business courses + community

💓 Join the Clubhouse for bonus episodes + emails

 
OCTOBER COMMUNITY SPONSOR:
✨ Stop scrolling and start shuffling. Come home to your mind, body, and business with Be With Your Body Tarot. Get 25% off the deck and/or autumn planner with code OFFTHEGRID at: bewithyourbody.com/off-the-grid