The Simple and Smart SEO Show

Omni-Channel Marketing in 2025 with Raycheal Proctor


Listen Later

In this episode of the Simple and Smart SEO Show, I sit down with marketing strategist and agency owner Raycheal Proctor from Unlimited Mixed Marketing. 

We chat the transformative power of omni-channel marketing, discussing how different channels can work cohesively to elevate visibility and results. 

Raycheal shares her journey from classical musician to marketing maven and offers invaluable advice on leveraging SEO, paid media, and account-based marketing to create efficient, holistic strategies. 

Packed with real-life case studies and actionable tips, this episode is perfect for entrepreneurs and marketers looking to optimize their brand’s presence across platforms.

Key Takeaways:

  1. The Power of Omni-Channel Marketing: Combining SEO with paid media and other channels leads to better results and long-term efficiency.
  2. Targeted Approach Over Silos: A hyper-targeted, account-based strategy can eliminate digital noise and deliver measurable success.
  3. Repurposing Content: Maximize content value by breaking it into smaller formats for blogs, emails, and more.
  4. Continuous Learning and Adaptation: Stay updated with marketing trends and maintain flexibility to pivot strategies as needed.
  5. Personalized Branding: Passive branding, like wearing branded apparel during webinars, can be a natural and effective marketing tool.

Memorable Quotes:

  • Raycheal Proctor: "The long-term gains from SEO should directly complement the short-term gains from paid media."
  • Crystal Waddell: "You gave us permission to define who we work with and create mutually beneficial relationships."
  • Raycheal Proctor: "Doing what you love in a way that brings joy and profit is always a win."

Listener Action Items:

  1. Explore how your current marketing channels can complement each other. Start small with two to three channels and grow over time.
  2. Dedicate time each week for intentional learning—review updates, refine strategies, and enhance your skills.
  3. Identify opportunities for repurposing your existing content across multiple platforms.
  4. Define your ideal clients and refine your marketing approach to align with their needs.
  5. Reach out to Raycheal Proctor at Unlimited Mixed Marketing for a personalized consultation.

Contact

Send me a text!

Digital Disruption with Geoff Nielson
Discover how technology is reshaping our lives and livelihoods.

Listen on: Apple Podcasts   Spotify

Support the show

Want to follow up on what you've heard? Search the podcast!

Join the SEO Squad

Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!

AFFILIATE LINKS:
Start your Shopify Store!
Get SurferSEO!

Metricool (to be everywhere online, you NEED a social media scheduler!)


Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!

...more
View all episodesView all episodes
Download on the App Store

The Simple and Smart SEO ShowBy Crystal Waddell

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

46 ratings


More shows like The Simple and Smart SEO Show

View all
The Smart Passive Income Online Business and Blogging Podcast by Pat Flynn

The Smart Passive Income Online Business and Blogging Podcast

3,444 Listeners

Niche Pursuits Podcast: Find Your Next "Niche" Business Idea! by Spencer Haws: NichePursuits.com

Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!

190 Listeners

Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,445 Listeners

The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,583 Listeners

The Side Hustle Show by Nick Loper of Side Hustle Nation | YAP Media

The Side Hustle Show

1,582 Listeners

Simple Pin Podcast: Simple ways to boost your business using Pinterest by Kate Ahl

Simple Pin Podcast: Simple ways to boost your business using Pinterest

453 Listeners

Side Hustle Pro by Nicaila Matthews Okome | Side Hustle Pro Media

Side Hustle Pro

1,758 Listeners

The Product Boss: Business Coaching for Product-Based Female Entrepreneurs by Jacqueline Snyder

The Product Boss: Business Coaching for Product-Based Female Entrepreneurs

876 Listeners

How to Sell Your Stuff on Etsy by Lizzie Smiley

How to Sell Your Stuff on Etsy

293 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

20,699 Listeners

Beginners SEO Podcast by Phoebe, The Plan Success

Beginners SEO Podcast

9 Listeners

Etsy Seller Success: Tips for Starting, Growing and Scaling Your Etsy and E-Commerce Shop by Dylan Jahraus | Etsy Business Coach and E-commerce Expert

Etsy Seller Success: Tips for Starting, Growing and Scaling Your Etsy and E-Commerce Shop

128 Listeners

Simple Marketing & SEO | Online Marketing Tips for Website Traffic, Leads, and Sales by Rachel Lindteigen | SEO and Marketing Expert: Business Growth Coach

Simple Marketing & SEO | Online Marketing Tips for Website Traffic, Leads, and Sales

15 Listeners

SEO for Established Entrepreneurs: The Basic B by Brittany Herzberg

SEO for Established Entrepreneurs: The Basic B

20 Listeners

AI Explored by Michael Stelzner, Social Media Examiner—AI marketing

AI Explored

78 Listeners