Heather Shattuck-Heidorn was a tenure-tracked professor, but wanted out. Buying a business offered freedom & security. 

Topics in Heather’s interview:

1. What she loved about academia
2. Why she initially resisted franchises
3. How she found a custom closet franchise
4. Being her husband’s employer
5. Her thoughts on capitalism
6. How small business ownership differs from academia
7. What she likes about owning a franchise
8. How she grows her business organically
9. Learning to communicate with her employees
10. Her fetal position moment

Links and how to contact Heather:

• [email protected]
• HBR Guide to Buying a Small Business by Richard S. Ruback
• The Power of Flexing by Susan Ashford
• Buy Then Build by Walker Deibel
• Home Franchise Concepts

Learn more about Walker Deibel's done-with-you buy-side advisory:

• The Acquisition Lab

Get complimentary due diligence on your acquisition's insurance & benefits program:

• Oberle Risk Strategies - Search Fund Team

Connect with Acquiring Minds:

• See past + future interviews on the YouTube channel
• Connect with host Will Smith on LinkedIn
• Follow Will on Twitter