PaintED Podcast

On this episode of PaintEd we have with us Scott Meyer of Meyers Coatings. Scott has won the PDCA Gold level Safety Award several years in a row. He shares with us how he developed an award winning safety program that keeps his employees safe and saves him money. For more information on the PDCA Safety awards visit pdca.org.

PCA Overdrive is free for members.

Not a member? Try our 30-day, free trial; $5.99/mo after.

Download the app on the Apple Store or Google Play.

Become a PCA member: https://www.pcapainted.org/membership/

Contractors across the nation are starting to ask questions as Right To Work reaches their state. What is it, how does it work, and how does it impact painting businesses? Nick LoGrasso of SNL Painting in St. Louis Missouri stopped in our studio at PDCA headquarters for his quarterly segment of "That's How I Feel About it," and helped us understand the impact Right To Work is having on the industry.

PCA Overdrive is free for members.

Not a member? Try our 30-day, free trial; $5.99/mo after.

Download the app on the Apple Store or Google Play.

Become a PCA member: https://www.pcapainted.org/membership/

How confident are you in your estimating? According to the Dunning-Kruger effect, your confidence may not be the best test of your competence or accuracy. Melissa Yarur from PEP (Paint Estimating Program) joins us on this episode of Paint ED To talk about how business owners can balance competence and confidence to increase accuracy in their estimating.

PCA Overdrive is free for members.

Not a member? Try our 30-day, free trial; $5.99/mo after.

Download the app on the Apple Store or Google Play.

Become a PCA member: https://www.pcapainted.org/membership/

Every month PDCA hosts peer-to-peer Roundtables for painting contractors to discuss their goals and challenges. Roundtables gather around stage of business growth, and the month of October brought discussion on the subject of strategies for marketing and lead generation to bring in business during the winter months. This podcast features soundbites from those discussions that will help give you a sneak peek into the real-time problem-solving and collaboration that happens on these calls. To join a call, go to www.pdca.org/roundtables. If you aren't a PDCA member and want to learn about resources like roundtables that are available to members, visit www.pdca.org, and click 'join now' at the top of the page for more information

PCA Overdrive is free for members.

Not a member? Try our 30-day, free trial; $5.99/mo after.

Download the app on the Apple Store or Google Play.

Become a PCA member: https://www.pcapainted.org/membership/

Marketing Director, Ruben Mier discusses the customer user experience and how contractors can give their customers the best experience while continuously staying top of mind. Learn how you can drive repeat business and gain more referrals through his customer service and remarketing techniques.

PCA Overdrive is free for members.

Not a member? Try our 30-day, free trial; $5.99/mo after.

Download the app on the Apple Store or Google Play.

Become a PCA member: https://www.pcapainted.org/membership/

A working knowledge of online lead generation is probably more important for business owners now than ever before. If your revenue doesn't come directly from online leads, your online profile will still likely influence customers who are looking you up online. Haley Gray from Home Advisor helps you understand how important it is to adapt to the changing technology landscape and online consumer behavior. It's time.

PCA Overdrive is free for members.

Not a member? Try our 30-day, free trial; $5.99/mo after.

Download the app on the Apple Store or Google Play.

Become a PCA member: https://www.pcapainted.org/membership/

Enjoy this member exclusive perk, for free! Brad Bolinger recently did a webinar for PDCA where he walked us through setting up a system to organize daily tasks. Brad Bolinger is the project manager and technology wizard at PaintZen, and his monthly program helps contractors learn what industry tools are best for changing chaos into order. To get more of these exclusive perks, go to pdca.org.

PCA Overdrive is free for members.

Not a member? Try our 30-day, free trial; $5.99/mo after.

Download the app on the Apple Store or Google Play.

Become a PCA member: https://www.pcapainted.org/membership/

Winter is just around the corner and painting business owners are already thinking about how to beat the lull. Nick Slavik from Nick Slavik Painting and Restoration and the host of the weekly Ask-A-Painter show stopped in to discuss marketing options available to contractors that can help develop leads for winter work. Getting creative may or may not involve throwing Reece's at people.

Nick answers questions live on Ask A Painter LIVE on Fridays at 12 Central at www.facebook.com/nick.slavik.92 or on www.facebook.com/pdcanational.

PCA Overdrive is free for members.

Not a member? Try our 30-day, free trial; $5.99/mo after.

Download the app on the Apple Store or Google Play.

Become a PCA member: https://www.pcapainted.org/membership/

Our favorite online marketing guru is back to help steer contractors straight on the subject of SEO (Search Engine Optimization). What can contractors reasonably expect to be able to improve on their own in order to be found in online searches? When does one cross over into the need for professional help to improve their SEO, and how much will it cost? Aaron Hockel of Alta Vista Strategic Partners starts with an explanation of SEO fundamentals, and then bravely dives into the murky waters of SEO myths and misinformation to shed some light.

Visit the PDCA Community Blog to read Aaron's blogs about SEO.

http://pdca.site-ym.com/blogpost/1353193/284995/5-SEO-Tools-for-Painting-Contractors

http://pdca.site-ym.com/blogpost/1353193/284327/7-Great-Questions-Painters-Can-Ask-Potential-SEO-Companies

PCA Overdrive is free for members.

Not a member? Try our 30-day, free trial; $5.99/mo after.

Download the app on the Apple Store or Google Play.

Become a PCA member: https://www.pcapainted.org/membership/

Chris Berry has been making waves in online marketing through his youtube videos, social media marketing, and business coaching. You may know him by his now famous title: The Idaho Painter. Chris recently shared how he leveraged his marketing genius and business savvy to become the most-watched residential painting instructor on youtube. His collaboration with other painting contractors around the world has taught him a lot, and he wants you to benefit from the lessons he's learned along the way.

PCA Overdrive is free for members.

Not a member? Try our 30-day, free trial; $5.99/mo after.

Download the app on the Apple Store or Google Play.

Become a PCA member: https://www.pcapainted.org/membership/