PaintED Podcast

EXPO 2026 PaintED Podcast - Danny Kerr by PaintEd Podcast

If your painting company isn’t showing up online, you’re losing jobs to competitors who are — plain and simple. In this episode of Elite Business Advice, Chris sits down with Adam McChesney, CEO and Founder of Builders of Authority, to break down exactly what residential painting contractors need to do to dominate their local market online.

Adam has built a 7-figure digital marketing agency from the ground up and has worked with hundreds of contractors, so he knows what works — and what’s a waste of money. In this episode, he shares the step-by-step playbook on Google Business Profile optimization, local SEO wins you can get without a big budget, what your website needs to actually convert leads, and how to run paid ads without flushing cash down the drain.

Whether you’re just starting to think about digital marketing or you’ve been burned by agencies in the past, this episode will give you a clear picture of where to focus your time and money to get the best return.

In this episode, you’ll learn:

• How to fully optimize your Google Business Profile to rank higher in local search

• The easiest organic SEO wins painting contractors can do right now

• What most contractor websites get wrong — and how to fix it

• When to start running paid ads and how to avoid the most common mistakes

• How to allocate a limited marketing budget for maximum ROI

Connect with Adam: buildauthority.com | @adam.mcchesney on social

If you’re looking to grow your business or professionalize it more, schedule a free business analysis meeting with us at www.elitebusinessadvisors.com!

EXPO 2026 PaintED Podcast - Dave Scatturo by PaintEd Podcast

EXPO 2026 PaintED Podcast - John MacFarland by PaintEd Podcast

EXPO 2026 PaintED Podcast - Justin Gordey by PaintEd Podcast

Most painting contractors run their business the way they were taught — but what if the way you were taught is costing you money? In this episode of Elite Business Advice, we apply first principles thinking to 5 core areas of your residential painting company, from how you price jobs to why customers actually choose you over a competitor. This isn't theory — it's a practical framework for stripping away industry assumptions and rebuilding smarter systems from the ground up. If you're ready to stop running your business on autopilot, this episode will change the way you think.

If you’re looking for someone to help think through this First Principles Thinking with you in your business, schedule a free business analysis meeting with us at www.elitebusinessadvisors.com

EXPO 2026 PaintED Podcast - Nick and Jeff by PaintEd Podcast

EXPO 2026 PaintED Podcast - Bandon Lewis by PaintEd Podcast

EXPO 2026 PaintED Podcast - Shane Fast by PaintEd Podcast

Are you a painting contractor who's tired of being the only leader on your crew? In this episode of Elite Business Advice, we break down how to identify, develop, and promote foremen from within your own team using the same leadership system that made the San Antonio Spurs one of the most dominant dynasties in sports history. Whether you're running 3 crews or 10, this episode will give you a practical 5-step framework to build leaders without starting from scratch. If you're ready to stop being the bottleneck in your business, this one's for you.

If you’re looking for some more practical advice on how to follow through on what we covered in this episode or looking to take your business to the next level in terms of growth or professionalization, schedule a free business analysis meeting with us at www.elitebusinessadvisors.com!