In this memorable episode from our podcast archives, we revisit our conversation with Parker Conrad, Co-Founder of Rippling and former CEO of Zenefits. Parker opens up about his entrepreneurial path, detailing everything from fundraising challenges to his departure from Zenefits and the founding of Rippling. We also discuss the dynamics between VCs and founders, including what founders really value from investors, as well as the many entrepreneurial lessons Parker has gained from growing four companies (including two that reached unicorn status).

This episode was originally aired in May 2022.

(00:00) Intro

(01:25) Parker's Early Life and Education

(02:08) Parker's Experience at Harvard and Early Career

(05:21) Parker's Journey to Entrepreneurship

(08:27) The Founding of Sigfig and Challenges Faced

(10:15) The Birth of Zenefits and its Rapid Growth

(13:13) The Downfall of Zenefits and Lessons Learned

(19:12) Parker's Perspective on Media Narratives and VC Involvement

(35:48) The Power of Investors and Branding

(37:22) The Influence of Media on Investment Success

(38:42) The Role of Venture Capitalists and Founders

(39:39) The Impact of Social Media on Business

(40:48) The Rise of Andreessen Horowitz

(41:18) Introducing Rippling: A New Approach to Business Software

(41:32) The Power of Employee Data in Business Software

(49:47) The Advantages of Compound Companies

(56:13) The Role of Founders in Business Units

(01:09:20) The State of San Francisco and the Tech Industry

Executive Producer: Rashad Assir

Producer: Leah Clapper

Mixing and editing: Justin Hrabovsky

Check out Unsupervised Learning, Redpoint's AI Podcast: https://www.youtube.com/@UCUl-s_Vp-Kkk_XVyDylNwLA

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About the Show

Logan Bartlett is a Software Investor at Redpoint Ventures - a Silicon Valley-based VC with $6B AUM and investments in Snowflake, DraftKings, Twilio, and Netflix. In each episode of The Logan Bartlett Show, we sit down with the people behind today’s most important startups and extract the tactics, lessons, and frameworks they’ve learned the hard way. Conversations span hiring to GTM, product, growth, fundraising and everything in between - collectively forming the ultimate playbook to make you a better CEO, investor or board member.

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