Spartan philosophy, built in the black-ops lab of business: https://www.findingpeak.com

Finding Peak podcast: https://linktr.ee/ryan_hanley

In this episode of The Ryan Hanley Show, Ryan Hanley interviews Peter MacDonald, co-founder, and CEO at Wunderite. Peter discusses insurance start-ups, entrepreneurship, and how independent agents can make commercial insurance submissions better. This is an episode you don't want to miss...

Episode Highlights:

• Peter explains what Wunderite is and what they do. (11:59)
• Peter mentions that Wunderite's goal is to make it simpler for agents to gather the data they need from customers, to make it incredibly easy, and to make it available on any device. (13:25)
• Peter mentions that Wunderite software is designed with the customer in mind and it allows customers to use the program in their own unique way. (14:57)
• Peter explains why Wunderite is focused on making their software easier to use than a pen and paper for their customers. (20:53)
• Peter explains how Wunderite fits into the day-to-day operations of the customer. (23:36)
• Peter mentions that one of their primary goals for this year is to have acord forms in Wunderite. (27:58)
• Peter mentioned that Wunderite has carrier supplementals. (29:49)
• Where does Peter see the potential for big wins in the insurance industry? (32:32)
• Peter believes that insurance is the original big data industry. (35:23)
• Peter defines success in his own words. (49:10)

Key Quotes:

• “With Wunderite, what we wanted to do is make an easier way to capture the data that you need from your customers...So you don't have to ask all these annoying questions.” - Peter MacDonald
• “I've always wanted to build something on my own. I've always wanted to challenge myself to execute on these ideas and that's what I'm doing with my company and it's like the best thing I could possibly be doing is what I have to be doing.” - Peter MacDonald
• “We're on a journey, we're not perfect, but that's kind of the goal. So it has to be super easy to use the software. That's the only way it's gonna make it easier than, you know, pen and paper.” - Peter MacDonald

Resources Mentioned:

• Peter MacDonald LinkedIn
• Wunderite
• Reach out to Ryan Hanley

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• Perspective.co: The #1 funnel builder for lead generation: https://link.ryanhanley.com/perspective

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This show is part of the Unplugged Studios Network — the infrastructure layer for serious creators.

👉 Learn more at https://unpluggedstudios.fm.

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