In this unscripted, straight-from-the-heart episode, Joe talks directly to creators and entrepreneurs about what really matters heading into 2026. It's not about doing more... it's about doing less but with intention.

Joe calls this episode "The Creator Reset." It's about identifying what you don't want to do anymore — the habits, platforms, clients, or patterns that drain your energy or pull you off mission. Once you stop doing those things, you can finally see what truly lights you up and what you actually want to build.

Then comes the challenge: choose one Misogi goal — a bold, 90-day commitment for the first quarter of the year. Go all in. That's it. One focus. One mission. The rest can wait.

This is how you change your life, your business, and your sense of freedom...not with more resolutions, but with ruthless clarity.

Key Takeaways

• The most powerful question you can ask right now: What do I not want to do anymore?

• Clarity comes from subtraction, not addition.

• Focus on what truly lights you up — one thing that makes sense for where you are and where you're going.

• The Misogi goal: one impossible-but-meaningful challenge for the next 90 days.

• Eliminate everything that doesn't serve that goal.

Next Steps

Write down:

1. What you refuse to keep doing in 2026.

2. What you want to build — the thing that still excites you.

3. One Misogi-level goal for Q1.

Then block your calendar and start living it.

👉 Get Joe Pulizzi's new book Burn the Playbook: https://www.joepulizzi.com/books/burn-the-playbook/

Subscribe to Content Inc. here - https://www.contentinc.io/