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Today's guest is the gorgeous Kirstin Dunn from Semple Property Group in Perth WA
Introduction [00:00:27] Ashleigh Goodchild introduces herself and welcomes Kirsten Dunn from Simple Property Group in WA to the PM Collective podcast.
Background in Real Estate [00:01:57] Kirsten Dunn talks about her background in real estate, including her start in 2005 and her experience working under a phenomenal business owner.
Future Plans [00:06:01] Kirsten Dunn discusses her future plans, including potentially becoming a non-selling principle and overseeing the sales department, property management department, and administrative team.
Staff Management [00:07:19] Kirsten discusses the staff-heavy nature of her real estate business, the role of property managers in business development, and the potential for a dedicated BDM role in the future.
Management Roles [00:08:08] Ashleigh and Kirsten discuss the challenges of managing a large team, the role of a general manager or department manager, and the importance of effective communication.
Team Culture [00:12:21] Kirsten and Ashleigh discuss the unique ways in which they connect with their teams, including communal meals and a supportive team culture.
Hiring from personal connections [00:13:52] Kirsten explains how she hires mostly from personal connections rather than job websites, and how this led to hiring two trainees from outside the industry.
Investing in trainees [00:15:56] Kirsten talks about the benefits of investing time in trainees, and how having different perspectives can be valuable in property management.
Recruiting from unexpected places [00:18:11] Kirsten and Ashleigh discuss the idea of hiring from hospitality, and Kirsten shares her experience of recognizing good customer service and potential in unexpected places.
Finding the right trainee [00:19:54] Kirsten talks about her process of finding the right trainee for her real estate business and the importance of collaboration.
Recruiting at the right time [00:21:14] Ashleigh and Kirsten discuss the importance of recruiting at the right time and the challenges of finding the right candidate.
Training and timelines [00:25:40] Kirsten and Ashleigh talk about the importance of training and setting timelines for trainees to complete their courses, without putting too much pressure on them.
Hiring trainees [00:27:02] Kirsten and Ashleigh discuss the benefits and challenges of hiring trainees in the real estate industry.
Networking for hiring [00:28:36] Kirsten explains how she prefers to hire experienced property managers through her network rather than seeking out candidates on job websites.
Team support [00:31:22] Kirsten emphasizes the importance of team support in training and development, and how other team members can help trainees.
This podcast is sponsored by Property Insurance Plus.
The PIP Advantage for Landlord Insurance
Up to $70,000 contents cover included in our landlords policies
14 months cover for just 12 months premium in your first year
Further discounts when you have three or more properties insured through PIP
24/7 Australia-wide claims service
Online Real Estate Agent Portal for easy access and management
This podcast is kindly sponsored by The Grout Guy.
The team at The Grout Guy are the leading experts in regrouting, waterproofing, and tiling services nationwide. Property managers find comfort in their 10-year waterproof warranty on all full shower regrouts.
Visit thegroutguy.com.au to rejuvenate your properties tiles and grout now!
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Talking to Jackie Skein was like talking to my twin on the other side of Australia, it was an absolute please to have a chat about why it took her a few years of 'wanting' to start out on her own, to actually taking the leap and opening up My Logan Realty.
Jackie is a regular on podcasts and we also touched on how she became a guest on some popular shows like: Pizza & Property, Aus Property Investors, IGT plus others!
If you love our podcasts, make sure you head over to give it a review!
This podcast is sponsored by Property Insurance Plus.
The PIP Advantage for Landlord Insurance
Up to $70,000 contents cover included in our landlords policies
14 months cover for just 12 months premium in your first year
Further discounts when you have three or more properties insured through PIP
24/7 Australia-wide claims service
Online Real Estate Agent Portal for easy access and management
This podcast is kindly sponsored by The Grout Guy.
The team at The Grout Guy are the leading experts in regrouting, waterproofing, and tiling services nationwide. Property managers find comfort in their 10-year waterproof warranty on all full shower regrouts.
Visit thegroutguy.com.au to rejuvenate your properties tiles and grout now!
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Christine Rennger is the owner of Tenancy Management Professionals and a new friend I met on a U.S Leadership Tour in 2022
Today we had a casual conversation about conflict, demanding clients and our responsibility with creating this problem.
Where did we go wrong as an industry? 30 years ago, the client experience was different, now we have apps that are meant to make our lives easier but they don't.
I hope you enjoy the listen, and if you would ever like to be a guest on our podcast, book in here
To find out more about our memberships, visit www.pmcollective.com.au
This podcast is sponsored by Property Insurance Plus.
The PIP Advantage for Landlord Insurance
Up to $70,000 contents cover included in our landlords policies
14 months cover for just 12 months premium in your first year
Further discounts when you have three or more properties insured through PIP
24/7 Australia-wide claims service
Online Real Estate Agent Portal for easy access and management
This podcast is kindly sponsored by The Grout Guy.
The team at The Grout Guy are the leading experts in regrouting, waterproofing, and tiling services nationwide. Property managers find comfort in their 10-year waterproof warranty on all full shower regrouts.
Visit thegroutguy.com.au to rejuvenate your properties tiles and grout now!
Send us Fan Mail
Sam Priddis is the BDM Growth Manager at SOCO REALTY and has mastered a handover process that their property management team love!
There are lots of different ways that this can be done, if you have a process that works well in your team I would love to hear from you!
www.pmcollective.com.au
This podcast is kindly sponsored by The Grout Guy.
The team at The Grout Guy are the leading experts in regrouting, waterproofing, and tiling services nationwide. Property managers find comfort in their 10-year waterproof warranty on all full shower regrouts.
Visit thegroutguy.com.au to rejuvenate your properties tiles and grout now!
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Have you been thinking of starting a podcast? It is really simple and this short podcast gives you some simple tips on what I use and what I recommend to get started.
Stay tuned till the end where I brainstorm some ideas to get you started!
www.pmcollective.com.au
This podcast is kindly sponsored by The Grout Guy.
The team at The Grout Guy are the leading experts in regrouting, waterproofing, and tiling services nationwide. Property managers find comfort in their 10-year waterproof warranty on all full shower regrouts.
Visit thegroutguy.com.au to rejuvenate your properties tiles and grout now!
Send us Fan Mail
Growing a powerful professional profile requires a combination of self-promotion and genuine engagement. If done consistently, it can be a trust accelerator in your career.
It is actually really easy to stand out from your competitors without it costing you a lot of money, find the platforms where you are not going to be ‘diluted’ with the competition, use video and post consistently.
First thing I like to do is monitor the activity and leads I am getting from each platform. I focus on the top two which for me are Linkedin and Youtube. For me these have been the most successful in building a referral network that brings me more leads then I can handle.
Next, I really dissect who my ideal client is that I am needing to market to. Linkedin it is buyers agents, industry colleagues who refer, settlement agents and finance brokers. On Youtube it is investors who are in the process of purchasing their first investment property. You can see that the content I provide on each of these will be different and targeted accordingly.
- Educational content is what it is all about in 2023. People crave it and like to do loads of research. If you are the forefront of this, and provide education and are consistently ‘seen’ you will be the one they call first.
- Content is something that you could find super easy, like myself, or really difficult. Fortunately there are some shortcuts that you can take and some great businesses that provide content for you. If you are a natural, or even if you are not, pay attention to the regular questions you get asked, or emailed every day. Write them down and create a post or record a video answering these questions.
- Make sure your profile is up-to-date and ready to receive all those leads you are about to receive! Ensure it reflects your current professional experience and skills and that people can easily find a mobile number and email address for you.
- Building an online human connection is one of the quickest ways to build trust and be known as the expert in your field, this means that people need to see YOU. Video being the most obvious option, but if you struggle with this, then invest in some professional lifestyle photos. I get new ones every few years to keep my content up to date and engaging. It is also a lot easier to expose yourself when you have nice photos.
- Lastly, consider attending industry events or webinars to grow your professional network and stay up to date on the latest trends.
When creating a strong personal brand, the most important thing to remember is to be YOU, be someone who has the same energy in person and online. People buy from people.
Resources as mentioned in this episode: Content Club
Connect with me on Linkedin
https://www.linkedin.com/in/perthpropertymanager/
Visit www.pmcollective.com.au for event and memberships details.
This podcast is kindly sponsored by The Grout Guy.
The team at The Grout Guy are the leading experts in regrouting, waterproofing, and tiling services nationwide. Property managers find comfort in their 10-year waterproof warranty on all full shower regrouts.
Visit thegroutguy.com.au to rejuvenate your properties tiles and grout now!
Send us Fan Mail
This week on the PM Collective podcast, we welcome James De Jesus, Business Development Manager at Abel Property. James is a results-oriented individual who believes in completing tasks in the quickest yet most effective and efficient manner possible, enabling him to succeed in his position at Abel Property. As we converse, he shares his insights and experiences as a BDM.
[01:19] Background – James explains how he first got involved in the real estate business.
[07:49] Cold calling – Thoughts and experience of James on cold calling.
[12:58] Sales - James talks about the nature of the sales in his company.
[18:00] Plans – We share ideas and discuss each other's strategies moving forward.
[22:54] Networking - The significance of expanding one's circle of contacts.
[27:45]The handover process - How does transitioning from BDM to property manager look like?
Resources:
Connect with James:
LinkedIn: linkedin.com/in/jamesdejesus-realestate
Website: abelproperty.com.au/staff/james-de-jesus/
This podcast is sponsored by Property Insurance Plus.
The PIP Advantage for Landlord Insurance
Up to $70,000 contents cover included in our landlords policies
14 months cover for just 12 months premium in your first year
Further discounts when you have three or more properties insured through PIP
24/7 Australia-wide claims service
Online Real Estate Agent Portal for easy access and management
This podcast is kindly sponsored by The Grout Guy.
The team at The Grout Guy are the leading experts in regrouting, waterproofing, and tiling services nationwide. Property managers find comfort in their 10-year waterproof warranty on all full shower regrouts.
Visit thegroutguy.com.au to rejuvenate your properties tiles and grout now!
Send us Fan Mail
The generation gap in the workplace is a significant issue for many business owners. On the other hand, discussions about how to bridge the gap between different generations in the workplace are high on the priority list. Hence, in this episode, Ashleigh shares the lessons she picked up at a recent leadership retreat in Orlando on bridging the generation gap among coworkers of varying ages in the workplace.
[00:27] Multigenerational Workforce - Ashleigh shares her thoughts on bridging the generation gap in a multigenerational workforce.
[01:28] Stereotypes - Traditionalists, Baby Boomers, Gen X, Millennials, Gen Z
[04:54] Building the Culture - We should learn how to foster a culture of cross-generational mentoring within our organizations.
[09:32] Reverse mentoring – Ashleigh briefs what can be accomplished through reverse mentoring.
This podcast is kindly sponsored by The Grout Guy.
The team at The Grout Guy are the leading experts in regrouting, waterproofing, and tiling services nationwide. Property managers find comfort in their 10-year waterproof warranty on all full shower regrouts.
Visit thegroutguy.com.au to rejuvenate your properties tiles and grout now!
Send us Fan Mail
Jo-Anne Oliveri joins us this week on the PM Collective podcast. With nearly 30 years of experience in the real estate industry, Jo-Anne, CIPS, TRC, is a global authority in the property management industry. She is the Founder and Managing Director of Ireviloution, the ii International Property Management Academy, and the author of Find Your Property Manager NOW. Throughout today's conversation, she shares numerous golden nuggets of experience and expertise on careers that can be pursued after working in property management. We also touch on the positive and negative days of working in property management and strategies for coping with these aspects.
[02.17] Background - The beginnings of Jo-Anne's career in the property management industry.
[06:22] Objectives, Outcomes, and Education- Jo-Anne emphasizes the significance of being aware of the goals and results anticipated from our work and ensuring that the educational component of property management is handled appropriately.
[10:41] Key Lessons – Jo-Anne outlines the value of staying focused on tasks, maintaining healthy lines of communication with customers, and handling setbacks effectively.
[30:54] Client isn't Always Right - There are some instances in which the customer is wrong. Let him be wrong with respect.
[33:32] Disney's Magical Place – Jo-Anne talks about the impact Disney's leadership training had on her.
[45:02] Few More Tips - Be truthful with your clients. Empower the business owner to lead their team.
[37:30] Creating a Positive Change - Jo-Anne opens up about her motivation and actions for bringing about positive differences in the industry.
[47:40] New Workflow Program - At the end of the conversation, Jo-Anne mentions the new workflow program they have implemented.
Resources:
Connect with Jo-Anne:
LinkedIn: linkedin.com/in/joanneoliveri/
Email: [email protected]
This podcast is sponsored by Property Insurance Plus.
The PIP Advantage for Landlord Insurance
Up to $70,000 contents cover included in our landlords policies
14 months cover for just 12 months premium in your first year
Further discounts when you have three or more properties insured through PIP
24/7 Australia-wide claims service
Online Real Estate Agent Portal for easy access and management
This podcast is kindly sponsored by The Grout Guy.
The team at The Grout Guy are the leading experts in regrouting, waterproofing, and tiling services nationwide. Property managers find comfort in their 10-year waterproof warranty on all full shower regrouts.
Visit thegroutguy.com.au to rejuvenate your properties tiles and grout now!
Send us Fan Mail
This week's guest on PM Collective is Scott Lister, director of Lister Estate Agents. Scott has been offering top-notch service to Blue Mountain locals since it was established in 2010 under the name Lister & Cole Estate Agents. Because of their unwavering devotion to ethics and professionalism and their unwavering dedication to creating the most satisfying results for all of their clients, Scott's team quickly gained notoriety and trust across the region. Today, he covers the importance of emotional management in the property management sector and how the two go hand in hand.
[00:24] Scott's Background – Scott talks about how he got started in the real estate business, the neighborhood where he does most of his work, and the tenants and community he is a part of.
[04:39] Scott's Work - Scott clarifies whether he is involved in sales or property management, as well as the procedures that are followed in his office.
[06:58] Right Mindset – We discuss the importance of having the right frame of mind when managing properties.
[09:37] Emotions - Emotional management for real estate professionals
[15:51] Culture – While answering what he would do if he had an underperforming staff member, Scott mentions the company culture that is upheld in his workplace.
[18:17] Stress in the Office - We explore how to handle pressure at work and how to spot difficult circumstances.
[23:23] Emotional Tolerance – Scott shares his thoughts on the limits of people's emotional tolerance and ways of getting past them.
Resources:
Connect with Scott:
Website: listerspringwood.com.au/staff/scott-lister
LinkedIn: linkedin.com/in/scott-lister-2291009a/?originalSubdomain=au
This podcast is sponsored by Property Insurance Plus.
The PIP Advantage for Landlord Insurance
Up to $70,000 contents cover included in our landlords policies
14 months cover for just 12 months premium in your first year
Further discounts when you have three or more properties insured through PIP
24/7 Australia-wide claims service
Online Real Estate Agent Portal for easy access and management
This podcast is kindly sponsored by The Grout Guy.
The team at The Grout Guy are the leading experts in regrouting, waterproofing, and tiling services nationwide. Property managers find comfort in their 10-year waterproof warranty on all full shower regrouts.
Visit thegroutguy.com.au to rejuvenate your properties tiles and grout now!
From the publisher's feed
The Art of Property Management is where the real conversations happen. The ones about leading without enough support, building portfolios and careers, and staying relevant in an industry that…
Each episode, Ashleigh Goodchild brings her 25+ years of on-the-ground experience and some of the sharpest minds in the industry to talk about what it actually takes to build a property management business that lasts. The challenges, the director dynamics, the moments that nearly broke you, and the ones that changed everything.
Join the PM Collective community on Facebook and Instagram.
www.pmcollective.com.au

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