Podnews Daily - podcast industry and podcasting news

By Podnews LLCNews Technology Daily News

Podnews Daily - podcast industry and podcasting news episodes

July 10Are podcast advertisers missing a trick?
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Triton Digital has released data from its Demos+ platform, highlighting a missed opportunity between podcast audiences and ad-buyers. Its data shows that Black/African American listeners are significantly more likely than most to purchase life insurance, or to switch wireless providers. However, in spite of offering significantly better ROI for advertisers in those categories, investment in shows that attract those listeners continues to lag. Correction: We misread "Black/AA" as "Black/Asian American". This data means "Black/African American", we're told. Apologies for the error.
The Webby Awards is looking for people to serve on this year's jury. They are particularly looking at expanding their expertise in podcasts (and they have plenty of podcast categories to judge every year). You can join here - there's a slot for "who recommended you", and the answer there is probably "James Cridland", Podnews's Editor. (He's an Associate Member of IADAS).
A podcast studio probably isn't what you expect in a luxury resort in the Bahamas. Podnews sent Arielle Nissenblatt to take a look at Baha Mar in the Bahamas, which has worked with iHeartRadio to produce a professional podcast studio - and as she reports for us, it's an encouraging sign that podcasting is part of the guest experience at resorts like this one.
> > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.
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Is Gender All Made Up? — The new season of Seemingly Unrelated is out now exploring the unexpected places our most basic concepts of gender came from including: fish tacos, mini-golf, and medieval poor laws
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5 min
July 09Youtube overtakes Spotify in the UK for podcasts
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YouTube is now the most popular service used for podcast consumption in the UK - two years after YouTube edged out Spotify in the US for the first time. Apple Podcasts is the fourth most popular in the country, after BBC Sounds, the corporation's proprietary app. The data is from Edison Research at SSRS, who present The UK Podcast Consumer 2026 in a free webinar on Jul 16.
The data says 29% of weekly British podcast listeners, aged 15+, "choose YouTube as the service they use most to consume podcasts". 28% choose Spotify, 15% choose BBC Sounds, and just 10% use Apple Podcasts. This doesn't mean only 10% of podcast consumption happens on Apple Podcasts - just that Apple Podcasts isn't "the service they use most".
Apple Podcasts is still #1 for podcast downloads in the UK, however. Data from OP3, analysed by Podnews and shared today, shows that 37.5% of all downloads in the country go to Apple Podcasts; Spotify gets 31.7%, while Amazon Music is at 4.1%. But, there's a big caveat: data like this doesn't measure YouTube at all; and won't measure Spotify video, or BBC Sounds.
The video push from Apple Podcasts "shows early promise", reports Bloomberg in a paid article. The article suggests that shows including video are seeing higher consumption numbers. Part of that is attributed to promotion by Apple within its app. However, Ashley Carman also reports that take-up of video by creators within Apple Podcasts is slow: only ten shows in the top 200 chart in the US currently offer video.
Part of the Bloomberg story suggests Acast is showing a 25% jump for consumption of shows with video on Apple Podcasts. The companies are working very closely - Apple Podcasts's appearance at The Podcast Show in London shared the stage with Acast executives and talent; Acast was quick to promote that it was earning revenue from video podcasts (revenue that Apple will share in); and Apple Podcasts's recent "Creators we love: UK & Ireland" feature only contained Acast video-enabled podcasts. 🤔
Riverside has enabled integration with Apple Podcasts HLS video for those who host podcasts on the platform. The service is available for those on the Grow plan or above, and is touted to be part of Riverside 2.0 - the company's "biggest release yet".
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6 min
July 08Spotify podcast ads get delivered by Amazon
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Spotify has deepened its relationship with Amazon DSP. Now, advertisers using Amazon DSP are able to directly buy audio ads across podcasts on Spotify, globally. This opens up significant additional revenue opportunities for podcasting, Spotify says. Amazon DSP is a tool that also has partnerships with Disney+, Tubi and Hulu, and reports suggest more than $60 billion was spent by advertisers on Amazon DSP last year.
Laura Mayer (Shameless Acquistion Target, ABC News, Three Uncanny Four, Midroll, WNYC, etc) released a book yesterday. Tryhard - a cautionary tale of clocking in and spinning out is a memoir of sorts, looking at our delusional obsessions with work. There'll, we suspect, be plenty to learn about the podcast industry; all the reviews tell us it's "laugh out loud, cry quietly". It's available from today in hardback for delivery; or from Apple as an e-book or an audiobook. (These links support Podnews).
Good Tape has launched a new long-form review brand, Ear Stuff. The strand has done its first review on Who Blew Up The Guidestones, which launched in March.
> > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.
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5 min
July 07Voting opens for Podcast Movement sessions
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Voting has opened for the speaker sessions at Podcast Movement NYC. Anyone can vote, and votes will go towards half of the 2026 agenda. There have been more than 750 session submissions. You can search and vote for them here. Tickets for the event are available - it'll be in New York, Sep 17-18.
Podcast Movement NYC also announced its inaugural selection committee, which will be curating speakers based on a published evaluation rubric, to ensure quality and to reflect the breadth of the industry. The committee includes Podnews's Editor, James Cridland.
Exclusive: Crossed Wires, the UK podcast festival held last weekend in Sheffield, doubled its attendance this year to 50,000 attendees, according to numbers shared with us by the event organisers. Over four days and eleven stages, the event included a number of live podcast recordings - many are now available on BBC iPlayer within the UK for the first time; more will appear during the week. We've a full catchup of what happened at the event, including plenty of pictures.
> > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.
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5 min
July 06Who’s in the British Podcast Awards “longlist”?
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The British Podcast Awards 2026 released its longlist - recognising 409 entrants across 27 categories. Almost half the longlist are claimed to be independent titles and talent. We see at least 53 nominations for the BBC, eleven for Audible, eight for Audio Always, Platform Media and Bauer Media, seven for Persephonica and Fun Kids, five for Rethink Audio, Sky News, Bloomberg and History Hit, four for Novel and Podmasters, three for Sony and Avalon. One notable indie who has a nomination: the 19 year-old Answer Me This!. Goalhanger, the UK's largest independent podcast company, did not enter; Global also appears not to have put their shows forward.
The British Podcast Awards has announced that the final round of the Listener's Choice Award - the listener-voted prize in the competition - will be chosen using the Spotify platform. After an open vote on the British Podcast Awards website, the top 20 will move forward to a vote that requires listeners to use Spotify to make their final vote. "Any podcast currently available on Spotify is eligible for nomination". The award last year went to history podcast Betwixt The Sheets.
The awards are celebrating their tenth year. Above: Deborah Frances-White, winner in 2020 for The Guilty Feminist.
The Crossed Wires podcast festival has been taking place in Sheffield, England. We'll have a full round-up tomorrow.
"If you're watching this because you want to make stuff - just go and make stuff. That's the only way to get better". Tom Scott, a well-known YouTuber and podcaster, gives some incredible advice in this YouTube video - and much of it works if you ignore "YouTube" and replace it with "Podcast".
> > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.
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Silver supporters: Audacia Audio, Gamut Podcast Network, Bumper, Sounds Debatable, True Native Media, Nomono, Magellan AI, POW PR, Podium , Compliance Podcast Network, Companion Arts, Hypecast, iono.fm, SoundStack, PodAnalyst, Locked On Podcast Network, Blubrry, Red Seat Ventures, Podium, Jonekiri, The Podcast Haven, Castbox, Voxtopica, Ausha, ARN's iHeartPodcast Network Aust, Frequency, Tink Media, Truefans, Podcast Movement, Health Podcast Library, Rephonic, Rhapsody Voices, Diversion Podcasts, CreatorX, Sonic Influencer Marketing, Lemonada Media, Headliner, Jam Street Media, Double Elvis Productions, Transistor, Content10x, Podcast Partnership, Cleanfeed, Podigy, Lower Street, School of Podcasting, Adopter Media, Revolver Podcasts, Signal Hill Insights
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6 min
July 03Jamie East has bad blood
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At some point 1 in 2 people will be affected by cancer. "Whenever I read that stat, I just always felt sorry for the other guy. Plot twist… you will occasionally be the other guy," says Jamie East, who releases Bad Blood: The Diary of a Cancer today. Jamie, who is Head of Podcasts at DMG Media, was diagnosed with chronic myeloid leukaemia in June 2025; the show, which starts today, includes real-life conversations from his doctors appointments, and an audio diary.
The Escucha Podcast newsletter has published its final issue. Starting in November 2020, the fortnightly Spanish-language publication focused on podcast reviews and criticism. "The crushing emergence of AI and the shift towards video by a large part of the industry have created a significant cocktail of two things that don't interest me in the slightest", writes Pablo Fisher; but he adds "Escucha Podcast was a beautiful project, the loveliest and best thing I've done in my professional life. It led me to meet incredible people, to listen to the best minutes of audio in our language (also the worst; the selection task hasn't been easy)."
Goalhanger has licensed its fiction podcast Sherlock & Co to BBC Sounds. The show currently gets 800,000 downloads each month, and will perform two sell-out live shows at London's Southbank centre later this year.
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4 min
July 02Who listens to podcasts? Best not to assume
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Who really listens to podcasts? Be careful with your assumptions, says numbereight, quoting from a study across five markets. Podcast listeners aren't just young; seniors are not just an edge case; and it's not just boys listening. The piece gives us the right questions to ask when planning podcast campaigns.
A new remote recording service called SureTake is deliberately simple - and does one thing: high quality local audio and video recording. Aimed at editors and studios, the tool doesn't "nudge clients towards DIY tools or AI editing", it says - wonder who they could possibly mean... the company, which hails from Canada, is looking for beta testers - there's a free trial on the website.
More and more people are using podcast app Overcast. Buzzsprout's platform stats for June show that podcast consumption by Overcast has increased by +28% year-on-year. Most other apps are relatively static - except Spotify, which shows a slump of -26%. (Some of this could be attributed to Spotify video, which is hosted by Spotify themselves). "Web browsers" are up by 4.4%.
Transistor's stats, meanwhile - archived here - also show a 22% increase in Overcast year-on-year, and a drop for Spotify of -40%. Apple Podcasts shows a modest increase.
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4 min
July 01A new Riverside
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Riverside 2.0 begins to roll out today, which the company calls the biggest update in its history - with a new fully rebuilt recording studio and AI editor, social scheduling to automatically post to every channel, motion graphics in the video editor, and an upcoming MCP integration to connect AI assistants like Claude or ChatGPT (here's the waitlist). No longer just a remote recording tool, Riverside's Mac app will do in-person multicam recording too; and because you're only truly fashionable if you have your own newsletter, Riverside has added that as well, with an automatic publishing tool. The company says it's the "first agentic platform to span the entire creative workflow", and says that it takes just minutes after a recording session finishes to automatically deliver a rough cut, short-form clips, a newsletter, and a posting calendar. It's a three-week rollout, with a number of features launching today.
Happy Canada Day. The podcast Gloves Off was only intended to be a limited series last year, but it's back for a new season from today, after being honoured at the Webby Awards and becoming one of the most listened-to podcasts in Canada. This year, it'll also be available in video, as well as an after show, called Cross Check; and focuses on lessons Canada could adopt to form alliances with other middle powers.
One of the largest buyers of audio and podcast advertising, Ad Results Media (ARM) has been acquired by Miroma Group. No terms were given; we're told it's the biggest expansion into the US market by Miroma, "increasing the group’s annual media investment to more than $750 million".
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6 min
June 30Power-up your podcast in July
Sponsored by SpotsNow. Ask any podcast advertising question inside Claude or ChatGPT. The SpotsNow connector brings competitor analysis, campaign planning intelligence, competitor conflict vetting and new-client opportunities into the AI tools your team already uses. Try it free until July 22. Connect your AI to SpotsNow
Want to power-up your podcast? Starting tomorrow, a 30-day Podcast Power-Up Challenge will give you ways to do that. You get a prompt (via email and Slack), it'll just take 10-15 minutes a day, you'll gain valuable skills by the end of it, we're told: and you'll join a community of like-minded podcasters. Run by Hall of Famer Arielle Nissenblatt, it's free to take part.
Apple Podcasts released "Creators We Love: UK & Ireland", a feature in the Apple Podcasts app which "celebrates some of the UK and Ireland’s most influential, entertaining, and trailblazing voices in podcasting". The five shows selected are NewlyParents, The Receipts Podcast, I'm Grand Mam, Happy Place, and The High Performance Podcast. All shows are in video on Apple Podcasts; and all are hosted by Acast.
Got something you want to share at one of the biggest gatherings for podcasting in the world? You have until the end of today to submit a session for Podcast Movement NYC.
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The Podcast Atlas — Join Sounds Profitable's Tom Webster for a live webinar on July 1, as we explore the NEW Map of Podcasting, the creator-centered universe, and how all the pieces fit together.
Gold supporters: Buzzsprout, Mowpod, Beehiiv, The $100 MBA, Podbean, Cloud10, The Podglomerate, Magid, The Content Creator's Accountant, Audiohook, Scicomm Media, PAVE Studios, RedCircle, Podscribe, Libsyn, Simplecast, audioBoom, Cohost, Sounds Profitable, Jar Podcast Solutions, Awesound, We Edit Podcasts, Podpage websites, Acast
Silver supporters: Audacia Audio, Gamut Podcast Network, Bumper, Sounds Debatable, True Native Media, Nomono, Magellan AI, Jonekiri, Red Seat Ventures, SoundStack, Voxtopica, Tink Media, ARN's iHeartPodcast Network Aust, Ausha, Blubrry, Podium, Compliance Podcast Network, Castbox, PodAnalyst, Podcast Movement, POW PR, The Podcast Haven, iono.fm, Companion Arts, Locked On Podcast Network, Podium , Hypecast, Frequency, Truefans, Health Podcast Library, Headliner, Lemonada Media, Diversion Podcasts, CreatorX, Double Elvis Productions, Sonic Influencer Marketing, Rhapsody Voices, Rephonic, Transistor, Jam Street Media, Podcast Partnership, Content10x, Cleanfeed, Revolver Podcasts, School of Podcasting, Lower Street, Podigy, Adopter Media, Signal Hill Insights
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Image: Elin Melaas
6 min
June 29Multiplatform podcasting
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Podcasts are becoming multiplatform - audio, video, short-form, social and newsletters - and audiences are switching between them. That's one of the findings of a new piece of research: The Podcast Atlas by Sounds Profitable, which gets covered in a free webinar this Wednesday. The data also covers the benefits of podcast newsletters (not this one) - which "create direct, owned relationships that are independent of platform algorithms. Among newsletter subscribers, 87% said podcast newsletters lead them to listen to episodes".
We also learn that audio and video listeners demonstrated nearly identical episode completion rates.
The winners of the Scottish Podcast Awards were announced. The Podcast of the Year went to comedy show The Ford & Shelby Show.
iHeartMedia announced an expanded relationship with Amazon Ads. iHeartMedia customers can now leverage Amazon DSP; iHeart is also a local reseller of its audio and video inventory.
> > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.
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FREE Content Collaboration session for podcasters. — Looking to be a guest or find guests? In this 100% FREE Podcasting Business School meet-up, podcasters will have the opportunity to network and seek collaboration opportunities with other podcasters.
🚨 Make the Most of July — Only 2 days left to lock in self-serve campaigns running 7/1-7/15 on Player FM! Boost downloads, grow your audience, and get your show discovered. Don’t wait!
The Podcast Atlas — Join Sounds Profitable's Tom Webster for a live webinar on July 1, as we explore the NEW Map of Podcasting, the creator-centered universe, and how all the pieces fit together.
Gold supporters: Buzzsprout, Mowpod, Beehiiv, Podbean, The $100 MBA, The Podglomerate, Cloud10, Scicomm Media, Cohost, Sounds Profitable, Audiohook, audioBoom, The Content Creator's Accountant, Podscribe, Magid, Simplecast, Libsyn, PAVE Studios, RedCircle, Jar Podcast Solutions, Awesound, Acast, Podpage websites, We Edit Podcasts
Silver supporters: Audacia Audio, Gamut Podcast Network, Bumper, Sounds Debatable, True Native Media, Nomono, Magellan AI, SoundStack, Podium, Truefans, ARN's iHeartPodcast Network Aust, Tink Media, Frequency, Jonekiri, iono.fm, Podcast Movement, Podium , PodAnalyst, Compliance Podcast Network, The Podcast Haven, Companion Arts, Ausha, Hypecast, Locked On Podcast Network, Castbox, POW PR, Voxtopica, Red Seat Ventures, Blubrry, Health Podcast Library, Headliner, CreatorX, Sonic Influencer Marketing, Rephonic, Double Elvis Productions, Rhapsody Voices, Transistor, Lemonada Media, Diversion Podcasts, Jam Street Media, Content10x, Podcast Partnership, Cleanfeed, Podigy, School of Podcasting, Adopter Media, Lower Street, Revolver Podcasts, Signal Hill Insights
Our supporters pay for Podnews, so everyone can read it. Join them today.
Image: Declan Sun
5 min

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Daily news for people in podcasting - from Apple Podcasts to Spotify and YouTube; Amy Poehler to Crime Junkie and Joe Rogan, indie podcasting to the biggest hits. Whether it's the newest show from Goalhanger, the latest signing from The Ringer, advertising information from Magellan AI or Podtrac, research including the most popular podcasts to listen to, or updates from The Daily from The New York Times, we cover it all, every weekday.