Estheticians in Business

Preparing for 2026 With a Real Plan (Not just "New Year, New Me")


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Links Mentioned:

  • ⁠Booked Solid Bundle + New Year Accelerator (Non students)⁠
  • ⁠New Year Accelerator (Current students)⁠
  • ⁠Estheticians in Business Facebook Group⁠
  • Follow Allyson on Instagram → @estheticiansinbusiness


In this episode of Estheticians in Business, Allyson walks you through how to actually prepare for 2026 with a real, simple plan instead of just hoping next year will magically be better.

You will learn what to focus on, what to stop doing, and how to create a practical roadmap that takes you from “I am doing all the things” to “I know exactly what to work on next.”

Allyson also shares details about the New Year Accelerator Bootcamp and how it pairs with the Booked Solid Bundle so you can walk into 2026 with structure, strategy, and support.

  • Why nothing changes on January 1 unless you change how you are running your business

  • The common pattern of saying “next year will be my year” then repeating the same marketing and habits

  • Why feeling stuck or behind usually means you need structure, not more hustle

  • How relying on motivation instead of direction keeps you overwhelmed

  • The difference between reacting to your business and planning for your business

  • Real life examples:

    • Posting randomly between clients

    • Only marketing when your books are empty

    • Throwing together last minute promotions

    • Saying yes to every client without a clear goal

A true plan does not have to be complex or fancy. It needs a few key pieces:

  • A clear income goal

    • How much you want to make in 2026

    • How many clients and services that actually requires

  • A simple visibility strategy

    • Where you are showing up

    • Why you are there

    • How often you will show up

  • A retention system

    • How you are getting clients to rebook

    • Why rebooking and retention are your real “bread and butter”

  • A seasonal marketing calendar

    • Planning promos and themes in advance instead of scrambling

    • Choosing which holidays or seasons you actually want to market around

  • Personal boundaries and CEO routines

    • Setting work hours, response times, and energy limits

    • Why a burnt out esthetician cannot show up as a confident CEO


What the 4 week live bootcamp covers:

  • Week 1: Reset and RefocusClean up what is not working, get clear on what you actually want, and reset your focus for 2026.

  • Week 2: Map Your Money MovesSet your income goal, break it into monthly targets, and map out the services and pricing that will support it.

  • Week 3: Marketing and MomentumBuild your quarter one marketing plan, seasonal promos, and simple visibility strategy.

  • Week 4: Systems and ConfidencePut your systems in place so you enter the new year feeling organized, grounded, and confident.

Who it is for:

  • Non students:You can join with the Booked Solid Bundle + New Year Accelerator combo, so you get the full framework and the live bootcamp together.

  • Current students:You can join the New Year Accelerator only, since you already have the bundle.

Spots are capped at 12 so it stays intimate and hands on. Each person also gets one private coaching call included.

Allyson gives you five things you can start on right now:

  1. Write down your 2026 income goal

  2. List the main services that will help you hit that goal

  3. Figure out how many clients you need for that goal

  4. Choose one weekly marketing habit you can stick to

  5. Set one boundary for 2026

    • Your schedule

    • Your DM/response times

    • The types of clients or services you are willing to take

You do not need a perfect 20 page plan. You just need clear direction and consistent, small steps.

  • Booked Solid Bundle + New Year Accelerator (Non students)

  • New Year Accelerator (Current students)

  • Estheticians in Business Facebook Group

  • Follow Allyson on Instagram → @estheticiansinbusiness

If you are ready to stop winging it and start walking into 2026 with a real plan:

  • Join the New Year Accelerator

  • Or grab the Bundle + Acceleratorif you are not a student yet

And if this episode encouraged you, share it with another beauty pro who is tired of saying “next year will be my year” and is ready to actually build it.

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Estheticians in BusinessBy Allyson Steinberg

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