Prime Suspects

By Prime SportsSports Business Entrepreneurship Football

Prime Suspects episodes

August 10Ep. 144: Prime Suspects - August 10, 2026
Prime Suspects is back with Ep. 144, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.

Hear the guys discuss:
The challenges and lessons from Prime Sports’ expansion across Kentucky, New Jersey, and Ohio, including regulatory approvals, the share purchase, and the need to build customer liquidity.
The biggest takeaways from BetBash 6, including the rise of prediction markets, the influx of younger traders, and opportunities in market making, arbitrage, and trading.
Whether BetBash needs greater diversity among operators, regulators, legislators, and customers, and why bringing more perspectives into the betting ecosystem matters.
Circa’s arrival in Arizona, Prime Sports’ approach to competition and customer education, and the guys’ thoughts on NFL preseason betting, Fernando Mendoza, and the many storylines they believe are mostly noise.

More:
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Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
32 min
July 29Ep. 143: Prime Suspects - July 29, 2026
Prime Suspects is back with Ep. 143, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.

Hear the guys discuss:
LeBron James signing with the Philadelphia 76ers, whether the move actually improves their championship chances, and why the betting markets may have overreacted.
How sportsbooks, prediction markets, and bettors responded to Philadelphia’s shortened NBA title odds, plus why fading the hype could present value.
Their reactions to Netflix’s Prediction Games documentary, what it reveals about Kalshi and Polymarket, and the ongoing debate surrounding prediction markets, regulation, and consumer protection.
A preview of Bet Bash 2026, including networking opportunities, emerging betting technologies, prediction market conversations, and why events like Bet Bash remain invaluable for both operators and bettors.

More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
26 min
July 21Ep. 142: Prime Suspects - July 20, 2026
Prime Suspects is back with Ep. 142, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.

Hear the guys discuss:
Spain's dominant World Cup victory over Argentina, why La Roja proved to be the tournament's best team, and the biggest betting swings from the final.
The World Cup's biggest betting trends, including the popularity of both teams to score, totals markets, late-goal swings, and what stood out across Prime Sports and Betcris.
How prediction markets exploded during the tournament, Kalshi's reported growth, institutional betting activity, and what it could mean for the future of regulated sportsbooks.
A look ahead to the quieter summer sports calendar, reflections on The Open Championship, and how sportsbooks shift their focus toward NFL season after a record-breaking World Cup

More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
28 min
July 13Ep. 141: Prime Suspects - July 13, 2026
Prime Suspects is back with Ep. 141, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.

Hear the guys discuss:
A recap of the World Cup quarterfinals, why Spain remains the tournament's quiet contender, and their predictions for the semifinal matchups and eventual champion
Conor McGregor's disappointing UFC 329 return, the betting fallout, and whether the UFC is sacrificing quality in pursuit of bigger events
Betting insights from Wimbledon, the Scottish Open, and MLB All-Star Week, including the latest market trends and futures action
Michael Burry's investments in Flutter and DraftKings, the future of prediction markets, and what ongoing regulatory battles could mean for sportsbooks

More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
32 min
July 10Ep. 140: Prime Suspects - July 10, 2026
Prime Suspects is back with Episode 140. Matt Landes coming to us from inside LA Stadium ahead of the Spain-Belgium match in the World Cup, is joined by Adam Bjorn and Prime Sports co-founder Joe Brennan Jr. for a World Cup quarterfinal special, breaking down the biggest betting storylines, surprising tournament results, and where the sharp money is heading as the race to the trophy heats up.

Hear the guys discuss:
The biggest surprises from the Round of 16, including England's resilience, Egypt's collapse against Argentina, and the host nations' exits from the tournament
How bettors are approaching the World Cup quarterfinals, with France emerging as the tournament favorite and Spain quietly flying under the radar
The Golden Boot market, player prop trends, and why stars like Mbappé, Messi, Kane, and Haaland continue to attract betting action
Spain vs. Belgium betting angles, low-scoring expectations, and why Spain's disciplined defense could be the key to advancing

More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
13 min
June 30Ep. 139: Prime Suspects - June 30, 2026
Prime Suspects is back with Ep. 139, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.

Hear the guys discuss:
Wimbledon kicking off right in the middle of World Cup fever, highlighting Serena Williams' highly anticipated return as a slight underdog , Jannik Sinner surviving a grueling five-set opener , and how bookmakers handle an overlapping 24-hour summer sports calendar.
The absolute chaos marking the start of the World Cup knockout stage, featuring Germany's historic penalty shootout exit, Morocco schooling the Netherlands, and a preview of Team USA's high-stakes round of 32 matchup against a gritty Bosnia squad.
Massive developments in the prediction market space as Kalshi eyes a $40 billion valuation, reactions to Meta quietly building its points-based "Arena" app to sidestep legal battles, and Joe’s warning regarding how future Supreme Court decisions could abruptly reshape the legality of sports trading.
A heartfelt tribute to legendary Sports Betting Hall of Fame inductee Stephen "Fats" DiNardo following his passing, remembering his immense impact on the industry and the timeless gambling wisdom he left behind.

More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
33 min
June 23Ep. 138: Prime Suspects - June 23, 2026
Prime Suspects is back with Ep. 138, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.

Hear the guys discuss:
Giannis Antetokounmpo’s blockbuster trade to the Miami Heat, how early betting markets and NBA draft prices reacted, and why Joe fears American sports leagues are drifting toward a top-heavy, European soccer-style "global city" model
Mid-tournament World Cup insights, including massive handles on unexpected matchups, how the expanded 48-team format alters team strategies, and sharp betting angles for late group-stage lineup changes and Golden Boot contenders like Haaland
The emergence of sports-native prediction markets ProfitX and Novig, whether these platforms pose a legitimate threat to traditional operators, and the regulatory fallout from Polymarket’s fake influencer bet controversy
Polymarket and Splash Sports’ new $21 million NFL survivor pool, how its digital-first model challenges Circa's iconic Las Vegas contest, and why the resulting competition and potential overlays are a massive win for consumers

More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
25 min
June 16Ep. 137: Prime Suspects - June 16, 2026
Prime Suspects is back with Ep. 137, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.

Hear them discuss:
Prime Sports’ successful New Jersey transition, updates on Ohio licensing, and what the company’s new structure means heading into football season
Why the Knicks and Hurricanes captured their respective championships, plus what bookmakers learned from both finals
Early World Cup betting trends, including the surge in draw betting, Team USA’s impressive start, and how the expanded tournament format is changing team strategy
The broader World Cup business story, from global betting handle and international visitors to the opportunities sportsbooks may have missed compared to prediction markets

More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
27 min
June 10Ep. 136: Prime Suspects - June 9, 2026
Prime Suspects is back with Ep. 136, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.

Hear the guys discuss:
How the NBA Finals, Stanley Cup Final, and French Open performed from a bookmaker’s perspective, plus Prime Sports’ biggest positions heading into pivotal games
Why Joe and Adam believe the 2026 World Cup could create unique betting opportunities, from Asian handicaps to weather, field conditions, and Team USA’s surprising value
Their reactions to new products from Bet365, DraftKings, and SpeedLabs, and whether the industry is innovating or simply repackaging existing betting concepts
The growing influence of prediction markets, Sportradar’s partnership with Kalshi, and why operators, regulators, and startups are all being forced to rethink the future of sports betting

More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
43 min
June 03Ep. 135: Prime Suspects - June 3, 2026
Prime Suspects is back with Ep. 135 featuring Joe Brennan Jr. and Adam Bjorn, guest-hosted by Jack Fitzpatrick.

Hear the guys discuss:
Updates on Prime Sports’ regulatory approvals, market access changes, and ongoing restructuring process
Why the World Cup could deliver record betting volume and what bookmakers are expecting from the tournament
The outlook for the U.S. Men’s National Team, plus dark horse contenders including Japan, Mexico, Senegal, Ecuador, and Norway
World Cup betting strategies, key futures markets, biggest liabilities on the board, and their tournament predictions

More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
26 min