Prime Suspects

By Prime SportsSports Business Entrepreneurship Football

Prime Suspects episodes

May 26Ep. 134: Prime Suspects - May 26, 2026
Prime Suspects is back with Ep. 134, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.

Hear the guys discuss:
NBA & NHL playoff exposure, Knicks Finals hype, heavy Spurs action, and how Prime Sports and Betcris are managing futures liability
DraftKings closing its Wrigley Field sportsbook, the struggles of retail betting venues, and why mobile convenience continues dominating the industry
Prediction markets offering action on controversial events sportsbooks avoided, including PED-sanctioned competitions and influencer fight cards facing integrity concerns
Circa Survivor’s record-breaking $20 million guarantee, Survivor strategy debates, and why Circa’s contest model has become a powerful sportsbook branding tool

More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
23 min
May 18Ep. 133: Prime Suspects - May 18, 2026
Prime Suspects is back for Ep. 133, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.

Hear the guys discuss:
A Preakness Stakes recap detailing Napoleon Solo’s 10-to-1 upset victory , how laying the favorites resulted in a strong day for the bookmaker , and early thoughts on the upcoming third leg of the Triple Crown
Sporttrade's sudden exit from online sports betting and whether state-by-state licensing models can truly survive when pitted against a federal framework
DraftKings co-founder Matt Kalish’s viral Twitter tirade against Kalshi , the structural realities of exchange liquidity , and the blatant irony of established industry giants complaining about market disruptors
The real math behind prediction market margins and why Adam completely rejects claims that exchanges gouge users compared to the high hold rates of mainstream sportsbooks
An upcoming Senate subcommittee hearing on sports integrity and prediction markets , Minnesota's historic state-level ban , and why federal gridlock will likely leave the industry's future to the courts
Deep sportsbook exposure updates for the NBA and NHL conference finals , massive backing for the Thunder over the Spurs , and why the Carolina Hurricanes look like an unstoppable steamroller in the Stanley Cup playoffs

More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
23 min
May 13Ep. 132: Prime Suspects - May 13, 2026
Prime Suspects is back for Ep. 132, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.

Hear the guys discuss:
NBA and NHL conference semifinal betting trends and the "rest versus rust" debate for advancing teams like the Knicks, Thunder, and Hurricanes
Suspicious betting patterns at UFC 328 and how social media "whispers" can easily manipulate large markets without actual substance
New Jersey’s legislative push for a 10% World Cup surcharge and a "twisted" bill that would punish players for using responsible gaming limits
Earnings season fallout for "FanKings" including DraftKings' pivot toward market-making profitability and the sudden firing of FanDuel CEO Amy Howe
NFL schedule release reveals such as the Eagles-Cowboys Thanksgiving clash and skepticism about Patrick Mahomes’ availability for Week 1
A "ho-hum" Preakness at Laurel Park and why the absence of Kentucky Derby winner Golden Tempo has Adam looking for longshots in a weak field

More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
22 min
May 05Ep. 131: Prime Suspects - May 5, 2026
Prime Suspects is back with Ep. 131, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.

Hear the guys discuss:
Kentucky Derby recap, including Golden Tempo’s longshot result, key race storylines, and betting takeaways
Why prediction markets avoided the Derby and the legal/regulatory implications behind that decision
FanDuel’s F1 partnership, prediction market workarounds, and how leagues may be shifting toward federal frameworks
Market dynamics ahead: consolidation, liquidity shifts, and current NBA/NHL playoff exposure for sportsbooks

Watch the video version here.

More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
24 min
April 28Ep. 130: Prime Suspects - April 28, 2026
Prime Suspects is back with Ep. 130, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.

Hear the guys discuss:
NBA and NHL playoff betting trends, plus a chaotic NFL Draft that exposed the gap between market signals and actual outcomes
Caesars acquiring the SuperBook and what it means for Las Vegas sportsbook consolidation
The Sportradar controversy, short seller pressure, and the reality of operating across global betting markets
Kentucky Derby betting angles and earnings season outlook for operators like DraftKings amid rising competition from prediction markets

Watch the video version here.

More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
30 min
April 21Ep. 129: Prime Suspects - April 21, 2026
Prime Suspects is back with Ep. 129, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.

Hear the guys discuss:
NBA & NHL playoff trends, with favorites dominating, increased physicality, and betting angles like unders
Ohio’s $5M action vs. Kalshi and the growing impact of prediction markets on the industry
Advertising, rising acquisition costs, and why “coopetition” is unlikely in a competitive market
NFL Draft betting insights and how AI/data are shrinking bettor edges

Watch the video version here.

More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
36 min
April 15Ep. 128: Prime Suspects - April 15, 2026
Prime Suspects is back with Ep. 128, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.

Hear the guys discuss:
Masters takeaways, including trading strategy, live betting volatility, and why Rory’s path created strong book results
World Cup as the defining moment for Prime, with all hands on deck across product, CRM, and marketing ahead of kickoff
Regulatory headlines from Ohio and beyond, and why proposed restrictions highlight ongoing tension between lawmakers and operators
AI and betting tools, separating hype from reality and why speed and execution—not models alone—drive real edge

Watch the video version here.

More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
29 min
April 07Ep. 127: Prime Suspects - April 7, 2026
Prime Suspects is back with Ep. 127, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.

Hear the guys discuss:
Michigan’s championship run and March Madness betting results, including sportsbook exposure, futures liability, and rising betting volume
Early futures odds for next season and how bookmakers approach long-term markets
FanDuel’s PokerStars rollout and the current state of online poker in the U.S.
A Masters betting preview, including market insights, value strategies, and the evolution of golf betting markets

Watch the video version here.

More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
25 min
April 02Ep. 126: Prime Suspects - April 2, 2026
Prime Suspects is back with Ep. 126, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.

Hear the guys discuss:
March Madness betting insights, including UConn’s comeback, Final Four action, and sportsbook exposure across key matchups
DraftKings Replay and the rise of hybrid betting products using historical sports data
Early reactions to MLB’s automated ball-strike system and its impact on betting and fan experience
The state of horse racing in the U.S., including industry challenges, platform changes, and future outlook

Watch the video version here.

More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
26 min
March 25Ep. 125: Prime Suspects - March 25, 2026
Prime Suspects is back with Ep. 125, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.

Hear the guys discuss:
March Madness betting insights, including live vs. pregame trends and key Sweet 16 exposures
The Unabated–Gambly merger and its implications for betting tools, affiliates, and innovation
Early MLB futures markets, sharp vs. public action, and where bettors may find value to start the season

Watch the video version here.

More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Prime Suspects on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X

You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
27 min