After Amanda Hofman sold her first business (at 38 weeks pregnant!), she took some time off to focus solely on being a mom. When she decided to get back in the game, she thought about how to modernize the one thing every company needs–merchandise. And thus, Go To Market was born. 

In this week’s episode, we talk with Amanda Hofman, co-founder of Go To Market, a print-on-demand company that designs branded merchandise for businesses, entreprenistas, and everyone in between. She shares with us the lessons she’s learned from having multiple businesses, how to sell your company, how to decide if a co-founder is right for you, and so much more. 

“We really think about the clients and the brands that we’re working with. And we translate it into branded merchandise so that they have beautiful items that their customers, fans, partners, and employees really want to wear and are excited about.” – Amanda Hofman

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