Process The Podcast

Meet Mel Smillie, the entrepreneur behind Canadian creative agency, Manuka Sunday. This is a pretty special episode, Mel is my first-ever international guest! This juicy chat was refreshing for me to lead because Mel and I are in similar places in our career. We discuss how to scale your creative agency, the lessons you learn and what we learned the hard way. Mel is doing a fantastic job being the face of her creative business too, so we went behind the curtain of what it takes.

Learn more about Mel at Manuka Sunday's Instagram, or via their website.

You can download the Notion template that I raved about here.

And you can learn more about your host Arielle Thomas via Instagram, or Cinema Thom here.

See you next week!

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Inside this episode of Process the Podcast, we speak to the creator of Australia's first female-lead dispensary, offering legal access to cannabis. We learn about the inspiration behind the dispensary's design and we hear about the struggle to start her business during COVID, and rejection in the medical profession because they "thought she was a drug dealer". We take a deep dive and learn more about the state of cannabis use in Australia, the importance of getting to know doctors and dispensaries, and the personalised nature of the industry. We chat about the different strains of cannabis, the effects they have on individuals, and how their dispensary specialises in understanding patients' needs and preferences. We also learn about the endocannabinoid system in the human body and how cannabis works to counteract deficiencies. Overall, we better understand the cannabis industry and the personal touches that make it unique.

I hope you love this episode with Lisa! To learn more about Astrid, visit the website here.

You can find them on Instagram here.

If you or someone you know are finding it difficult to manage issues as a result of drug use, You can find help on the Drug Help website or by calling the National Alcohol and Other Drug Hotline on 1800 250 015. You can also call Lifeline on 13 11 14.

To learn more about your host, Arielle Thomas, you can visit Instagram here.

To learn more about the production company Cinema Thom, you can visit the website here.

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This is a very special episode where I candidly talk about Social Media Video Strategy for a personal brand or business.

I offer you some tips to implement immediately, and then go into a pretty specific approach that I work towards for all clients, and you can mimic right off the bat. Grab a pen and paper, and start working on your video strategy with me!

In this podcast ep, I offer two things.

The first is a mini-glossary, which if you’ve listened to the ep, will know it’s Part One of creating your strategy. Download that here.

If this ep left you scratching your head, or you have no time to implement these steps and need me to help you further, book a complimentary call with me, no strings attached to ask me anything! I’m really excited to meet my podcast community, you can book in here.

Adore you all for listening, and would love to hear any and all feedback, shoot me a DM if you’d like to share anything at all.

Learn more about me, your host, Arielle on Instagram here.

Have a look around my business Cinema Thom here.

Follow Process the Podcast on Instagram or Tik Tok too!

See you next Sunday x

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The importance of copy in a video, and AI first world with Daniella Hendler of Naughty Nancy. This conversation opened my eyes to a lot of branding. I knew about it, but I just hadn't taken the time to really intellectualise and focus on copy and its role. I hope this episode inspires you to take a moment to focus on your own copy, and how you're using it to connect.

In her rapid-fire, she shares so much about the tools she uses inside her agency to create unforgettable copy repeatedly!

I've listed them here for you!

Asana

G Suite and Google Docs

Phrases.com

Idiom Dictionary

Canva

Figma

You can find Danielle's business, Naughty Nancy on Instagram or via her website.

You can learn more about your host, Arielle Thomas via Instagram or via the Cinema Thom website.

If you noticed last week's technical glitch, we're sorry! Unfortunately, RSS feeds and podcast things mean it took too long to sort out.

I have no doubt you'll get a lot out of this episode, and thanks for sticking it out for round two of this ep!

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In this episode, I'm joined by Mike Knowles. He's a friend, former gambler and performance coach. 

We dive into what is a healthy risk. And we begin to break down intuitive, emotional and logical decision-making.

If you've ever felt like you aren't very good at taking risks, or decision-making, the good news is, you can improve. 

We lean into how to leave perfectionism at the door and are reminded that if we don't start taking smaller risks, we'll never be ready for the big ones. 

Through this chat, Mike mentioned some amazing books too, find them here: 

Mike Knowles is the brains behind the 'Build Your Incredible' workshops and is an expert in teaching skills that “you don’t learn at school”.

You can find more information about Mike's inspiring workshops here. 

Follow my personal journey on Instagram here.

Follow my directing career on Instagram here.

Visit the Cinema Thom website to learn more here.

If you love today's episode, please leave a review! Or follow us on Instagram and Tik Tok. 

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I strongly believe that with reverse engineering, you can draw in and attract your dream clients. This episode is my first time explaining how I've built my career and by setting goals, then working backwards with aesthetics in mind, I've managed to direct video work for clients like Vogue, Mecca, Kmart and many many more.

Follow my personal journey on Instagram here.

Follow my directing career on Instagram here.

Visit the Cinema Thom website to learn more here.

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Digital Creator, Mumma and business owner Nikki Cruz takes us back to working the night shift at Coles. She's now one of Australia's most loved creators, and shares how she's created a career for herself, entirely self-taught and "winging it".

Nikki can be found on socials here.

Her furniture business, the Common Edit can be found here.

Find out more about Exolyt, my favourite deep dive platform for Tik Tok analytics here.

Follow your host Arielle Thomas here.

If you loved this episode, leave a review!

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This episode marks a new chapter! I've brought Casey Benjamin of The Courage Project to weigh in on self-doubt and how self-criticism can jeopardise your success.

She shared the saying, "Another level, another devil" and gives tips on managing your self-doubt.

Find Casey Benjamin's website for the Courage Project here or on her Instagram.

You can learn more about me, Arielle on my Instagram, or the Cinema Thom website.

If you loved this episode, share it with a friend! Or leave a review to guide our upcoming guest planning!

Thanks for listening! 🎙️

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In this episode of Process, I sit down with Natassia Nicolao. We've come a long way since dancing class 20 years ago, and I could not be more proud of her. Natassia started her own beauty brand two years ago called Conserving Beauty. A brand that inspires conversation and takes full accountability for its supply chain and water footprint. We discuss each step of her career, how she assembled a board, being mentored by Elle Macpherson, assembling and leading a team and how she intends to grow this unique and inspiring business.

Find all things Conserving Beauty at https://www.conservingbeauty.com/

Shop the range at Mecca.

Find them on Instagram.

Find Process the Podcast on Instagram.

Find your host, Arielle Thomas on Instagram or Tik Tok.

Contact me at [email protected].

Like, subscribe and leave a review! Thanks for listening.

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2022 shaped and informed my life as I knew it. I unpack and reflect on the year in this episode, and work through the lessons I learned, whether I wanted to learn them or not. I'm back from hiatus, and I hope you'll forgive me, there was a lot going on. I hope this episode serves you and you can take something away from it that resonates as you find your own way through creativity and life. See you next Sunday!

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