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Grab our High-Converting Proposal Template and learn what to include (and what to leave out) to turn more of your proposals into higher-paying clients. https://webdesigneracademy.com/template

How To Choose the Right Web Design Business Model

After the Simply Profitable Designer Summit, one question kept coming up: which web design business model is right for me? In this solo episode, Shannon Mattern gives you the honest answer... and it's probably not what you expect.

Every model works. Traditional projects, productized services, VIP days, subscriptions, template shops. None of them are broken. 

But no model is subconscious-proof. You bring your patterns, your fears, and your blind spots into every model you choose. And if you're switching models to avoid your challenges instead of aligning with your vision and goals, you'll keep hitting the same wall, just with different wallpaper.

Get the full show notes at https://webdesigneracademy.com/191

In This Episode

Why there's no "right" business model... only the right one for you

Deep dive into traditional web design projects: freedom, flexibility, and what it really requires

Productized services: why 80% of your job becomes marketing and sales

VIP days and one week websites: what makes them succeed and what makes them fail

The myth that cheaper prices are easier to sell

The three ways to work with Shannon regardless of what model you're running

What You'll Learn

How to recognize when you're choosing a business model to avoid challenges instead of align with your goals

The mindset and identity shifts that make any web design business model work

Why switching models costs you more time and money than solving the real problem

How to evaluate your current model through the lens of your strengths and blind spots

What the traditional web design project model really requires (and why it's more profitable than you think)

Resources Mentioned

Web Designer Academy: https://webdesigneracademy.com/web-designer-academy-program-reg

Next Level Mastermind: https://webdesigneracademy.com/next-level-mastermind

90-Day Shift Private Coaching: https://webdesigneracademy.com/private-coaching/

Book a Discovery Call: https://webdesigneracademy.com/calendar

Related Episodes

Episode 183: Pricing Strategy: Inside The Package Matrix Framework

Episode 185: How To Scale a Web Design Business with Sarah Noked of OBM School

Episode 189: How To Price Custom Web Design Projects with Shannon Mattern

About Shannon Mattern

Shannon Mattern is a Pricing Strategist and the founder of the Web Designer Academy where she helps experienced women web designers book higher-paying web design projects, charge more with confidence, run projects without overworking and burnout and break through to their next level of income and freedom.

Website: webdesigneracademy.com

For Service Providers: shannonmattern.com

Instagram: @profitablewebdesigner

TikTok: @profitablewebdesigner

YouTube: @profitablewebdesigner

LinkedIn: shannonmattern