This episode was broken down into the following sections:

• The Rollout of the New New Newsfeed
• The Composition of the Newsfeed
• Reaching Fans Organically

Mentioned and Related Links

Following are links that were either mentioned during this episode or are relevant to the discussion:

• The Changeup: Facebook Timeline, Newsfeed and Scheduled Posts
• Facebook Page Timeline Redesign: The One Important Change
• How to Maximize Organic Reach in the Facebook News Feed
• A Second Test: Are Brands Organically Reaching the Facebook News Feed?
• Controlled Test Results: Facebook Organic Reach is Under Reported
• Why Our Obsession with Facebook Page Post Reach is All Wrong
• Experiment: What Percentage of Facebook Fans REALLY Saw Your Post?
• Status Update's Organic Reach Drops ~40%
• Facebook Trending

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