On this episode of Skin Anarchy, host Dr. Ekta Yadav sits down with Tomara Watkins, President of Buttah Skin, to explore how the brand is redefining inclusivity, innovation, and culture in the beauty industry.

Tomara’s journey into leadership is as inspiring as it is unconventional—starting at the makeup counter, moving through digital marketing in its earliest days, and eventually rising to the top of Buttah Skin by embracing curiosity and mastering every corner of the business. Her story is a testament to resilience, creativity, and the value of asking the right questions.

Founded in 2018 by actor Dorian Renaud, Buttah Skin was built on the idea that melanin-rich skin deserves dedicated, effective care—not an afterthought. From tackling dark spots and hyperpigmentation to creating dermatologist-backed formulations, the brand has stayed true to that vision under Tomara’s leadership.

Listeners will get an inside look at hero products like the Tea Tree & Aloe Exfoliating Scrub and the Sterling Silver Eye Cream Applicator, both designed with intention and tested across diverse skin tones. Every launch reflects Buttah’s commitment to innovation with purpose, even if that means delaying revenue to get it right.

But what truly sets Buttah apart is its culture. With a team that represents a wide range of backgrounds and traditions, the brand honors diversity not just in its products but in every campaign and celebration. Tune in to hear how Buttah Skin blends science, heritage, and heart to set a new standard for inclusive skincare.

To learn more about Buttah Skin, visit their website and social media. 

CHAPTERS:

(0:54) Early Inspirations & Entry into Beauty

(2:14) From Makeup Artist to Digital Marketing

(3:37) Becoming President of Buttah Skin

(4:31) Challenges in Digital Marketing’s Early Days

(7:00) Origins of Buttah Skin

(10:42) Hero Products & Innovation

(13:40) Eye Cream Applicator & Design Story

(15:29) Marketing, Authenticity & Brand DNA

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