Running a successful perfume business doesn’t just require someone who can blend materials to create a sweet scent, or someone who can market effectively. A truly successful perfume business also requires someone with the right mindset. That’s why, this week on the show, Karen is taking a break from regular programming and presenting an interactive episode designed to change your mindset. With exercises on planning your future, overcoming fears and stepping into the unknown, this episode will give you the tools to be successful and elevate your journey as a perfumer to the next level. 

KEY TAKEAWAYS

• Can any of us know what your future looks like? What if we could actually create the future we want for ourselves? Karen invites you to participate in an exercise that can help you create the future you want. 
• What are you afraid of? Lack of money? Time? Karen shares an exercise that encourages you to face your fear and, in doing so, may reveal that the thing you are afraid of is not what it first seems to be. 
• Nobody likes to fail, and we often partner failure with thoughts of quitting. However, as Karen explains, failure can be better than success for our long term growth. And, she shares an exercise for reframing your failures. 
• Stepping outside of our comfort zones is a daunting prospect, especially if we find ourselves in a place of relative success. Karen shares an exercise that will help you take a leap forward, and it’s not as scary as you first think. 

BEST MOMENTS 

“Let your vision be your anchor.”

“When we start to make progress it is often our fear of failure that can hold us back.”

“Our fears are there to keep us safe, but they can also keep us stuck, if we don’t acknowledge them.”

VALUABLE RESOURCES

Getting Started Guide

Artisan Perfumery Mastermind  

ABOUT THE HOST

Fragrance expert, author, teacher and speaker; Karen Gilbert runs courses in the UK and online which demystify the secretive world of perfumery in a fun and interactive way. 

Karen has inspired thousands of students to explore their olfactory sense and create their own personalised fragrances.

With extensive product development experience in both the commercial perfumery and the organic skincare industry, Karen is able to offer a unique insight into creating natural and mixed media fragrances for fine fragrance, room scents and skincare/bodycare products using commercial perfumery techniques.

Karen is also a certified meditation teacher and has a passion for helping people to create daily rituals that integrate scent with other modalities to shift state and increase your sense of wellbeing.

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