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Defy the conventional wisdom that the best-laid business plans emerge from the highest towers of consultancy firms.

Join us in this episode of the No Way Out Podcast as military strategists Johan Avari and Annette Nolan challenge conventional business planning methodologies. Guided by teachings from John Boyd's influential OODA loop, they present an adaptive approach that emphasizes process over product and underlines the values of empathy and humility in strategic decision-making. Explore with us the indispensable role of a generative culture in creating sustaining, flexible strategies that go beyond rigid plans. This episode also delves into the intricate connection between language and organizational culture, along with the management of emerging properties. This is a compelling discussion that offers a new lens through which to view planning in today's disruptive times.

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John R. Boyd's Conceptual Spiral was originally titled No Way Out. In his own words: 

“There is no way out unless we can eliminate the features just cited. Since we don’t know how to do this, we must continue the whirl of reorientation…”

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John Boyd’s Conceptual Spiral was originally titled “No Way Out.” In his words:

“There is no way out unless we can eliminate the features just cited. Since we don’t know how to do this, we must continue the whirl of reorientation…”

Download a complete transcript of Conceptual Spiral for free by clicking here.

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