In this episode, Brandon Pierpont moderates a Residential Painting Success Panel on what will actually work in 2026. Hear the exact, ROI-driven plays: disciplined speed-to-lead follow-up, in-home review capture with QR codes, value builders like free touch-ups for life and color consults, smart upsells after the sale, ethical downsells, and a balanced mix of direct mail, local outreach, and paid ads to keep pipeline and profit strong.