Restaurant Marketing Secrets

Restaurant Marketing Secrets

By Matt Plapp - America's Best RestaurantsBusinessMarketing
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Restaurant Marketing Secrets episodes

  • From Burnt Out to a $5M Pizza Empire | Heroes of Hospitality Season 2, Episode 1 - Restaurant Marketing Secrets - Episode 881

    This is an audio file of an amazing video we posted this week. If you want to watch it, head over to my YouTube Channel.

    What happens when you finally get out of your own way?

    In the Season 2 premiere of Heroes of Hospitality, Matt Plapp and David Scott Peters travel to Columbus, Ohio, to meet Avery, a third-generation restaurant owner who transformed a struggling $500K pizzeria into a $5 million powerhouse using restaurant systems, scalable leadership, and smart storytelling.

    Avery is a standout example of independent restaurant success. After walking away from a promising tech career at Apple, he took over his family's business and quickly realized that hustle alone wasn't enough. Stuck in the kitchen, doing everything himself, he was heading toward burnout just like his father.

    What changed?

    He let go. Avery documented every role, empowered his team, and implemented accountability systems. He built a brand rooted in storytelling and a restaurant culture where standards are known and lived every day. Today, he's not stuck behind the oven. He greets guests, leads with vision, mentors other operators, and runs a thriving $5M business that still honors family, legacy, and community. If you're a restaurant operator searching for a real-world restaurant turnaround story, this is your roadmap.

    -

    Do you need some help driving sales to your restaurant?

    I'm the CEO of America's Best Restaurants. We help restaurant owners get the attention they deserve and find more frequent customers!

    Go to www.americasbestrestaurants.com for help

    34 min
  • What Type Of Marketing Is Most Important for restaurants in 2025?- Restaurant Marketing Secrets - Episode 877

    "What Type Of Marketing Is Most Important for restaurants in 2025?"

    This was a poll a LinkedIn connection posted last week. It really got me thinking, what REALLY is the top option and best plan? Let's dig into it today!

    -

    Do you need some help driving sales to your restaurant?

    I'm the CEO of America's Best Restaurants. We help restaurant owners get the attention they deserve and find more frequent customers!

    Go to www.americasbestrestaurants.com for help

    7 min
  • The Heroes of Hospitality | Episode Five - We Learned A Lot - Restaurant Marketing Secrets - Episode 876

    Not every plan works out the way you expect. In this episode of The Heroes of Hospitality, I reflects on the challenges of merging customer acquisition with loyalty marketing.

    The goal was simple—tie Restaurant Marketing That Works into Repeat Returns—but the reality proved otherwise. The lesson? TUNE IT to find out :)

    -

    Do you need some help driving sales to your restaurant?

    I'm the CEO of America's Best Restaurants. We help restaurant owners get the attention they deserve and find more frequent customers!

    Go to www.americasbestrestaurants.com for help

    7 min

About Restaurant Marketing Secrets

From the publisher's feed

Dive into Matt Plapp's top Restaurant Marketing Secrets. Posted daily, host Matt Plapp will take an in-depth look into what he sees in the Restaurant Marketing landscape.

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