Restaurant Marketing Secrets

By Matt Plapp - America's Best RestaurantsBusiness Marketing

Restaurant Marketing Secrets episodes

October 07, 2022 What J Conrad Levinson & Tabasco Taught Me - Restaurant Marketing Secrets - Episode 84
In the mid 2000's around 2005 I had the honor of being in a room for 8 hours with J. Conrad Levinson.

Here's a description I found about him online...

"He was a real "Mad Man." He brought us the Marlboro Man, Charlie the Tuna, Mr. Clean, the Pillsbury Doughboy, Tony the Tiger, and so many others. You can't go anywhere today with seeing his "work" somewhere, everywhere. He was a true marketing visionary. A genius. A legend. He was the original Guerrilla, and he started a Revolution…"

Let's discuss

And don't forget to check out abru.online/deals to find out how you could get massive help marketing your restaurant and building a brand that lasts.

Plus, be sure to check out ABR and me on the links below and subscribe everywhere :)

www.americasbestrestaurants.com

www.mattplapp.com
10 min
October 06, 2022 Restaurant Marketing ROI & Understanding It - Restaurant Marketing Secrets - Episode 83
One of the ONLY things restaurant owners LOVE to pick apart is their MARKETING ROI! And the funny part is, they honestly don't know what they are looking at many times.

In this episode I'm going to go DEEP into what I see and what you should too. It's not as simple as you paid this and got that, it MUST be looked much deeper.

Afterall, what's the ROI on the sign on your building? I mean, why not take it down for a month and see what happens? Afterall, that's how you manage your marketing dollars now.

Let's discuss

And don't forget to check out abru.online/deals to find out how you could get massive help marketing your restaurant and building a brand that lasts.

Plus, be sure to check out ABR and me on the links below and subscribe everywhere :)

www.americasbestrestaurants.com

www.mattplapp.com
26 min
October 05, 2022 Taking Care Of Your Restaurants Vendors - Restaurant Marketing Secrets - Episode 82
Are you building great relationsihps with your vendors? Or are they simply a disposable relationship?

I hope you're taking great care of them and building deep relationships to surround yourself with a great team who have your long term success in mind.

Let's discuss

And don't forget to check out abru.online/deals to find out how you could get massive help marketing your restaurant and building a brand that lasts.

Plus, be sure to check out ABR and me on the links below and subscribe everywhere :)

www.americasbestrestaurants.com

www.mattplapp.com
5 min
October 04, 2022 Change Up Your In-Store Marketing & Prevent Staleness - Restaurant Marketing Secrets - Episode 81
If I walked into your restaurant a year ago and then again today, what would be on the walls or hanging from the ceilings from that visit a year ago?

How STALE is your internatl marketing?

Let's discuss

And don't forget to check out abru.online/deals to find out how you could get massive help marketing your restaurant and building a brand that lasts.

Plus, be sure to check out ABR and me on the links below and subscribe everywhere :)

www.americasbestrestaurants.com

www.mattplapp.com
10 min
October 03, 2022 Restaurant Owners What's In Your Wallet - Restaurant Marketing Secrets - Episode 80
As a restaurant owner, operator and even GM your #1 job is to SELL FOOD and that comes through marketing. Some of the best marketing you can do is 1-2-1 conversations in your community. So let's discuss what you should have in your office to make this even easier.

Let's discuss

And don't forget to check out abru.online/deals to find out how you could get massive help marketing your restaurant and building a brand that lasts.

Plus, be sure to check out ABR and me on the links below and subscribe everywhere :)

www.americasbestrestaurants.com

www.mattplapp.com
6 min
September 30, 2022 Marketing Budgets Don't Exist - Restaurant Marketing Secrets - Episode 79
IF, IF you have in place programs that drive trackable results that allow you to grow properly.

Think about it. If you gave me $5 and I handed you back $20, why would you ever stop that from happening over and over and over again?

Let's discuss

And don't forget to check out abru.online/deals to find out how you could get massive help marketing your restaurant and building a brand that lasts.

Plus, be sure to check out ABR and me on the links below and subscribe everywhere :)

www.americasbestrestaurants.com

www.mattplapp.com
10 min
September 29, 2022 What It Takes To Grow Your Restaurants Sales - Restaurant Marketing Secrets - Episode 78
Are you mentally equiped with what it's going to take to grow? Do you understand the levers you must pull, mentally and physically? Are you prepared to do what it takes?

Let's discuss

And don't forget to check out abru.online/deals to find out how you could get massive help marketing your restaurant and building a brand that lasts.

Plus, be sure to check out ABR and me on the links below and subscribe everywhere :)

www.americasbestrestaurants.com

www.mattplapp.com
10 min
September 28, 2022 Building Your Restaurants Database Through Your In-Store Marketing - Restaurant Marketing Secrets - Episode 77
There are 3 main places you can build a database for your restaurant: In-Store, Online & through Social Media. And that order is from most important to least important, BUT they all need to happen. Let's dig into what's not happening at a client we work with and show you the impact.

Let's discuss

And don't forget to check out abru.online/deals to find out how you could get massive help marketing your restaurant and building a brand that lasts.

Plus, be sure to check out ABR and me on the links below and subscribe everywhere :)

www.americasbestrestaurants.com

www.mattplapp.com
20 min
September 27, 2022 100 vs 1,000 Impressions On Your Best Customers - Restaurant Marketing Secrets - Episode 76
Think about it. If you tell your kids to do something once or 100 times, it makes a difference in the task being completed. Well, your marketing is not different.

You need to build a plan that puts you in front of your customers not 5 times, not 10 times, not 100 times...THOUSANDS of times per year. Then and only then will you DOMINATE your market.

Let's discuss

And don't forget to check out abru.online/deals to find out how you could get massive help marketing your restaurant and building a brand that lasts.

Plus, be sure to check out ABR and me on the links below and subscribe everywhere :)

www.americasbestrestaurants.com

www.mattplapp.com
14 min
September 26, 2022 How To Talk To Your Restaurants Customers Digitally - Restaurant Marketing Secrets - Episode 75
Common goal but different language.

Why are you having the EXACT conversation with your new customers that you are with your BEST customers? The conversations you're having with them hrough email, text, messenger and social media should be really different. These are two completely different people, yet you have them on the same path.

Let's discuss

And don't forget to check out abru.online/deals to find out how you could get massive help marketing your restaurant and building a brand that lasts.

Plus, be sure to check out ABR and me on the links below and subscribe everywhere :)

www.americasbestrestaurants.com

www.mattplapp.com
12 min

About Restaurant Marketing Secrets

From the publisher's feed

Dive into Matt Plapp's top Restaurant Marketing Secrets. Posted daily, host Matt Plapp will take an in-depth look into what he sees in the Restaurant Marketing landscape.