Today we are very excited to have one of the pioneers of the clean and green beauty space - a woman who was thinking about local manufacturing and all natural ingredients as an integral part of everything she does way ahead of it becoming a marketing tool we see happening so often in beauty today. We're talking about no other than Susanne Kaufman, who’s natural beauty line has become somewhat of a staple for many in the sustainable skincare space.

The idyllic Austrian Alpine region of the Bregenzerwald has been home to Susanne Kaufmann and her family for generations. Rolling hills adjacent to rugged peaks, vast meadows and rare plant life are framed by cultivated land and the smell of homegrown herbs and colourful flora.

Susanne grew up immersed in an understanding of the local traditions and the beauty and wellness benefits that could be found in the plants that grew in abundance in the area, which have served as her inspiration for the brand. Today the Susanne Kaufmann brand combines Susanne’s expertise in natural ingredients and skincare philosophy with her values for innovation and sustainable living, and she shares this with customers all over the world.

We discuss how important using sustainably sourced, natural ingredients is to creating a more sustainable beauty world, how incredibly important diet and lifestyle factors are when it comes to the health of our skin and also just the incredible power of plants.