Here’s the secret of the century:
To become a market-leading company, the #1 skill you need to develop is your ability to sell. Yeah, we’re talking to you, early-stage CEOs.
Marc Bernstein, CEO & Founder of Balto, a real-time sales enabler, fortunately got this piece of advice early in his entrepreneurial journey. He joins #Revenue host John Grispon to speak about…

Why early sales should be informing your product
Prospecting advice for startups
The channels Balto has used to raise $10M in series A funding
How to gain more influence over the sale

Resources mentioned:
The Challenger Sale
The Challenger Customer
This episode is hosted by John Grispon. Founder and Sales Coach at Early Revenue, as part of the #Revenue series on B2B Growth.