My DPC Story

Revolutionizing Surgical Cash Pay Healthcare: Dr. Keith Smith's Journey with Surgery Center of Oklahoma


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In this special episode of My DPC Story, Dr. Keith Smith, a board-certified anesthesiologist and co-founder of Surgery Center of Oklahoma, shares about his pioneering facility in price transparency within healthcare. Dr. Smith discusses his transition from traditional insurance-based anesthesia to establishing a surgery center that offers clear, upfront pricing for various medical procedures, bypassing the complexities and high costs associated with insurance. The episode explores the journey to starting the facility, how they maintain quality while keeping costs low, and the advantages of the free market medical model. The conversation also highlights the potential for self-funding in both individual and employer-sponsored healthcare plans, and the upcoming Free Market Medical Association conference aimed at educating and inspiring medical professionals. Listeners are encouraged to rethink traditional healthcare models and consider the benefits of cash pay healthcare and price transparency.

Hint Summit is coming to Nashville, Tennessee, April 8th through 11th, 2026. Save $50 with code MYDPCSTORY. Get your ticket at summit.hint.com today!

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My DPC StoryBy Maryal Concepcion, MD

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