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Today we’re talking about the last frontier- the new home sales and why it's ready for disruption. But before we get started with this topic, let's talk about unicorns. We’re calling new home sales industry the last of the unicorns because we're the last industry that has not been disrupted by technology. To give you some background, to be a unicorn you need a multi-billion-dollar market, and we qualify for that. You also want industries that are fragmented. There are no dominant players, no standard practices and you want one that's very inefficient. But technology can solve this. With millions of dollars flowing into PropTech and FinTech it's a perfect storm for disruption.