2X eCommerce Podcast

S07 EP32: Billy Price's Journey from Tragedy to Building a Meaningful Footwear Brand


Listen Later

On today’s episode, Kunle is joined by Billy Price, Co-Founder of BILLY Footwear, a shoe company that creates inclusive, functional, and fashion-trendy shoes.

 

Living an adventure-filled life as a child and getting into a university to get a degree in mechanical engineering, Billy Price’s whole life was already planned ahead of him until his light was dimmed after a tragic fall from a three-story high window when he was 18. When he thought that this life-changing event had already confined him in his wheelchair forever, Darin, his childhood friend, gifted him a pair of shoes that was made especially for him, and little did he know that these shoes would make his light radiate even stronger.

 

BILLY Footwear began as a simple gift from a friend to another friend in need. Now, they have sold over a million pairs of shoes and are continuously growing, adding value to people’s lives. Billy shares their unique marketing strategy, getting into wholesaling and retail channels, and the inspiration behind their shoe styles.

 

This episode is especially inspiring as you’d hear Kunle and Billy talk about the successes and struggles in building a company and staying true to its values no matter how much time passes and how big their company grows.

 

-----------

 

SPONSORS:

 

This episode is brought to you by:
 
Wayflyer

 

As you continue to grow your eCommerce business, access to growth capital will increasingly play a significant role in achieving and surpassing your financial and social goals.

Why should you give up equity or pay high interest rates to grow your business?

 

There is a new way to access growth capital that transforms eCommerce businesses.

 

Wayflyer has shaken the way eCommerce operators access working capital.

 

With a dedication to only DTC eCommerce businesses, Wayflyer will fund you on a fairer “fund as you grow” model, meaning if your sales slow down, so does the amount you transfer back..

 

There is just a simple fee and the funds you need to grow are deposited to your account instantly.

 

It’s worth checking out – Wayflyer.com

 

Klaviyo


 
This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.
 
Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper’s first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.
 
Find out more on klaviyo.com/2x.

Gorgias
 
This episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants.

Gorgias combines all your communication channels including email, SMS, social media, live chat, and phone into one platform.
 
This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund, or create an order right from your helpdesk.
 
Go to Gorgias.com and mention 2x eCommerce Podcast for two months free.

Recharge

This episode is brought to you by Recharge, the leading subscriptions payment solution for Shopify merchants.

Recharge helps eCommerce merchants of all sizes launch and scale subscription offerings. Recharge powers the growth of over 15,000 subscription merchants and their communities—turning one-time transactions into long-term customer relationships.

Turn transactions into relationships and experience seamless subscription commerce with Recharge.

Find out more on rechargepayments.com/2x.

 

 

★ Support this podcast ★
...more
View all episodesView all episodes
Download on the App Store

2X eCommerce PodcastBy Kunle Campbell

  • 4.7
  • 4.7
  • 4.7
  • 4.7
  • 4.7

4.7

50 ratings


More shows like 2X eCommerce Podcast

View all
Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,450 Listeners

Capitalism.com with Ryan Daniel Moran by Capitalism.com

Capitalism.com with Ryan Daniel Moran

731 Listeners

Shopify Masters by Shopify

Shopify Masters

374 Listeners

The Art of Online Business by Kwadwo [QUĀY.jo] Sampany-Kessie

The Art of Online Business

761 Listeners

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch by Harry Stebbings

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

508 Listeners

Perpetual Traffic by Tier 11

Perpetual Traffic

749 Listeners

Marketing School - Digital Marketing and Online Marketing Tips by Eric Siu and Neil Patel

Marketing School - Digital Marketing and Online Marketing Tips

1,253 Listeners

Masters of Scale by WaitWhat

Masters of Scale

3,968 Listeners

The CMO Podcast by vYve & Jim Stengel

The CMO Podcast

339 Listeners

2X eCommerce Podcast by Kunle Campbell

2X eCommerce Podcast

48 Listeners

My First Million by Hubspot Media

My First Million

2,599 Listeners

eCommerce Podcast by Matt Edmundson

eCommerce Podcast

7 Listeners

The Think Media Podcast by Think Media

The Think Media Podcast

749 Listeners

The Watson Weekly - Your Essential eCommerce Digest by RMW Commerce

The Watson Weekly - Your Essential eCommerce Digest

35 Listeners

The Google Ads Podcast by Solutions 8

The Google Ads Podcast

11 Listeners