Today’s guest, our 200th guest on the Hoffman Podcast, is Brad Keywell. As you’ll soon hear, Brad is expansively curious and always moving toward more aliveness. An entrepreneur, investor, professor, author, artist, philanthropist, and Hoffman graduate, he shares his personal experience of the Process with us. In addition, Brad reflects upon the Hoffman Process through his lens of entrepreneurship and his essentially curious nature.

Brad sees life as two forks in the road:  one of curiosity (fully alive) and the other of stagnation (not yet dead). While he says these are extremes, Brad suggests it is important to know which fork we find ourselves on and then consciously consider if we’re happy where we are.

For Brad, this choice is to live the path of being fully alive. He suggests that the Process is a tool to help us grow in greater aliveness, curiosity, and vulnerability. We can consciously choose to continue to move forward into a life of greater aliveness and expansive curiosity.

Join us in celebrating Brad and his journey to and through the Hoffman Process. We are grateful for this conversation with Brad and Drew. We hope you enjoy exploring the nature of change, curiosity, and a life of more aliveness.

Brad is an American entrepreneur, investor, professor, author, artist, and philanthropist. He has founded or co-founded nine technology companies (three of which have gone public on NASDAQ), an early-stage VC firm, a global ideas platform, an immersive museum, and several nonprofit organizations. Brad was named the overall 2019 EY World Entrepreneur of the Year. This is the highest global honor (selected from 44 country winners in the global EY Entrepreneur of the Year program). He was also awarded the 2018 overall EY Entrepreneur of the Year in the United States.

He is the Founder and Executive Chairman of Uptake Technologies. Uptake is an Industrial AI software company that delivers insights that increase productivity and reliability for industrial operators in twenty-one countries. In addition, Uptake, a Technology Pioneer of the World Economic Forum, was Forbes Startup of the Year in 2015. In addition, Uptake is a three-time CNBC Disruptor, a three-time Forbes Cloud 100 member, and was ranked third on the Forbes AI 50 list.

Brad signed The Giving Pledge in 2015. By doing so, he committed to giving the majority of his wealth to charitable causes. He is the chairman of Future Founders, a nonprofit that provides entrepreneurship education to students in underserved communities throughout Chicagoland.

Follow Brad on LinkedIn and X(Twitter).

Bob Hoffman:

University of Michigan Ross Commencement 2022 Speaker: Brad Keywell