Everyone thinks selecting healthy paint is just about finding something that says "zero VOC" on the label. I'm here to tell you that's barely scratching the surface, and it might actually be hurting your home's performance.

In today's episode, I'm answering the most common question I get about paint selection, and it goes way beyond just avoiding volatile organic compounds. As a licensed GC and holistic construction consultant, I've seen too many projects where paint gets treated as just a design afterthought when it's actually a critical component of your exterior wall assembly.

Here's what most people don't realize: that beautiful semi-gloss wall paneling in your entryway could be creating a vapor barrier that traps moisture in your exterior walls. And all those "green" paints at the hardware store? Many still contain biocides, defoaming agents, and other chemical additives that won't show up on the VOC label.

In this episode, we're chatting about:

• Beyond VOCs

• Paint permeability science

• Acrylic vs. mineral-based paints

• Team collaboration strategy