We Go There Podcast

S8 | E76 Building a Superfoods Empire with Kristel de Groot


Listen Later

Kristel is half of the powerhouse team behind Your Super, one of the biggest superfood brands in the U.S. and Europe. In just over 8 years, Your Super transformed from zero to hero, with a whopping $200 million in revenue and a successful exit in October 2022. Your Super was launched when Kristel’s partner, Michael, was diagnosed with cancer at age 24. While Michael was going through chemo, Kristel started experimenting with the possibilities of using food as medicine. Since then, Kristel and Michael recently published their newest book Your Super Life.

In this episode, Kristel takes us through superfoods, wellness, entrepreneurship, motherhood, and more. She’s done it all and she’s sharing how we can all be a little healthier and listen to our bodies. 

 

Kristel Shares:

  1. How she became so passionate about superfoods
  • How superfoods can help your body (from eczema to cancer and beyond) 
  • The evidence behind superfoods
  • Kristel’s journey in building her business
  • Most important superfoods to incorporate into your diet
  • Kristel’s business journey and transition into motherhood
  • Kristel shares more about her moon day policy where women get 1 day per month when they have a period to do what they can - from canceling their meetings to taking the day off. 
  • Show Notes: 

    For more of Kristel, please visit Instagram.com/kristelandmichael on Instagram and kristelandmichael.com on the Web

    For more of We Go There Podcast, please visit instagram.com/wegotherepodcast on Instagram and wegotherepodcast.com on the Web

    *Warning- this podcast is completely unfiltered. If you are around young children, we suggest headphones.*

    ...more
    View all episodesView all episodes
    Download on the App Store

    We Go There PodcastBy We Go There Podcast

    • 4.9
    • 4.9
    • 4.9
    • 4.9
    • 4.9

    4.9

    28 ratings


    More shows like We Go There Podcast

    View all
    On Health for Women by Aviva Romm

    On Health for Women

    1,360 Listeners

    Well-Fed Women by Noelle Tarr

    Well-Fed Women

    1,368 Listeners

    Informed Pregnancy Podcast by Independent Podcast Network | Informed Pregnancy

    Informed Pregnancy Podcast

    452 Listeners

    Evidence Based Birth® by Rebecca Dekker, PhD, RN

    Evidence Based Birth®

    1,010 Listeners

    CREOGs Over Coffee by CREOGs Over Coffee

    CREOGs Over Coffee

    553 Listeners

    Mommy Labor Nurse by Liesel Teen

    Mommy Labor Nurse

    1,290 Listeners

    Down to Birth by Cynthia Overgard & Trisha Ludwig

    Down to Birth

    532 Listeners

    You Are Not Broken by Kelly Casperson, MD

    You Are Not Broken

    1,061 Listeners

    Why Mums Don't Jump by Helen Ledwick

    Why Mums Don't Jump

    7 Listeners

    The Milk Minute- A Lactation Podcast by The Milk Minute Podcast

    The Milk Minute- A Lactation Podcast

    470 Listeners

    Possibilities with Hina Khan by Hina Khan

    Possibilities with Hina Khan

    18 Listeners

    Make Fit Simple by Andrea Allen

    Make Fit Simple

    1,505 Listeners

    Learning To Mom ™ Motherhood Podcast for First Time Moms, New Moms and Expecting Mothers by Laila | The best mom podcast for first time moms! If you're looking for a natural pregnancy podcast, postpartum podcast, baby's first year podcast, birth podcast, podcast about birth, podcast about pregnancy, motherhood podcast, new mom podcast, ent

    Learning To Mom ™ Motherhood Podcast for First Time Moms, New Moms and Expecting Mothers

    190 Listeners

    Beyond Beautiful Birth by EcoParent Inc.

    Beyond Beautiful Birth

    0 Listeners