Want to scale your real estate investing business, and make more money? Today, we’re talking with Gary Boomershine, CEO of RealEstateInvestor.com, who has created software to grow your real estate business, services to scale your income, and coaching to help you achieve the freedom you deserve.

https://www.youtube.com/watch?v=A6rN8gE4MrU

If you’re an investor or business owner who wants to create the life you envision … tune in now!

Table of contentsThe Three “Buckets” of Real Estate InvestingBeing Self-Employed vs. Being a Business OwnerKnowing Your WhyThe Power of Passive IncomeLeverage Money AND TimeReal Estate CyclesScaling Your Real Estate Investing Business with Infinite BankingAbout Gary BoomershineBook A Strategy Call

[4:10] “Every professional athlete, every musician, everyone has a coach...even Google.”

If you are going to start a business, why wouldn’t you have a coach as well? Gary Boomershine started in the industry doing a dozen different things. It wasn’t until he had a coach that he learned to exit the rat race. 

[8:50] “In real estate, the key is being able to find the deal...And right now in real estate, it’s really hard to go find the deals.”

This is part of how RealEstateInvestor.com got its start—as a tool to find off-market deals. 

[9:22] “As an entrepreneur, and building a business, every business needs a CEO. And if you’re a CEO doing ten dollar an hour work, you’re going to have a ten dollar bank account. So as a CEO, you’ve got to actually run the business as a CEO.”

The role of the CEO, as Gary defines it, is to create leverage. A CEO leverages other people’s money and other people’s time. That way the CEO can do more, without doing everything alone. Otherwise, you run the risk of a JOB, which Gary defines as “just over broke.”

The Three “Buckets” of Real Estate Investing

[11”10] “There’s three main buckets people should be thinking about in real estate. There’s cash now, cash flow, and cash later.”

The “cash now” category is what Gary Boomershine distinguishes as real estate operators, rather than real estate investors. These are the people who do wholesale deals or fix-and-flips. In other words, they buy low-value properties, make improvements, and sell them. They’re investing for a one-time transaction—so if they stop doing what they’re doing, they stop making money. 

Then, there’s cash flow, which is a monthly stream of income. The most common cash flow real estate investment is rental property. The investor buys the property and rents it out, and that monthly rent pays the mortgage and creates income for the investor. Private lending is another cash-flowing real estate deal. 

Then, there’s the cash later category. This type of income typically comes from inflation or appreciation, as well as equity. To truly scale your real estate investing business, all three components are needed--though passive income is the key to unlocking wealth.

Being Self-Employed vs. Being a Business Owner

Robert Kiyosaki’s cash flow quadrant is the process of moving from having a job to being an investor. And as Gery Boomershine puts it, real estate operators are in the “self-employed quadrant.” They’re in a space that has more freedom than being an employee, yet are still trading time for money. RealEstateInvestor.com is designed for these operators, to help move them into the business owner quadrant, and finally the investor quadrant. 

[17:30] “Everybody gets in [to real estate] and they’re like—How do I do a rehab? How do I wholesale a property and make some money?...No, what you want to do is stand back and say, what do you want? What do you want for your life, right?... Because at the end of the day, we’re looking for financial freedom and a life of time. The most valuable commodity is not the money, it’s the time.”

Knowing Your Why

The solution to this problem of “how,” is by defining your “why.” Why are you in the game,