Search Off the Record

In this episode of Search Off the Record, we talk with Michelle Robbins - a software engineer by trade and member of the Search Marketing community. Lizzi Sassman and Gary Illyes sit down with Michelle to discuss how she got interested in SEO and even talk about data’s relation to SEO. How can data improve your SEO? Moreover, they explore common issues with data: bias, misrepresentation, and correlation vs. causation. Listen to this episode to see where the worlds of data and SEO overlap.

Episode transcript → https://goo.gle/sotr039-Transcript 

Michelle Robbins on Twitter → https://goo.gle/3Nd8jVE

Michelle Robbins on LinkedIn → https://goo.gle/3PWnpAM 

Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.

With Web 3.0 on the horizon, it’s hard to not talk about the next evolution of the internet. In this episode of Search Off The Record, Martin Splitt, Gary Illyes, and Alan Kent offer up their thoughts about the World Wide Web’s next iteration, and fondly recollect their experiences with older versions of the web. They ponder what people think Web 3.0 is and what it might become. Is it decentralized? Is it crypto? Both or none of that?

Episode transcript → https://goo.gle/sotr038-Transcript 

Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.

A sitemap is a file where you provide information about the pages, videos, and other files on your site, and the relationships between them. In this episode of Search Off the Record, we sit down with Gary Illyes, John Mueller, and Lizzi Sassman to discuss all things sitemaps. How do they help with website SEO? What is the future of sitemaps? Listen to this episode to find out!

Episode transcript →  https://goo.gle/sotr037-Transcript  

Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.

In this episode of Search Off The Record, we talk with Kenichi Suzuki, a member of the larger search marketing community. Lizzi Sassman and Gary Illyes talk with Kenichi about his career in SEO, how he got started, and what advice he would give to those just starting out. Listen to this episode to gain valuable insight into the SEO world, and SEO in Japan! 

Episode transcript → https://goo.gle/sotr036-Transcript 

Follow Kenichi on Twitter → https://goo.gle/3Li7BoX 

Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.

In this episode of Search Off The Record, we take a deep dive into structured data. Our hosts Martin Splitt and Lizzi Sassman talk with Ryan Levering, a software engineer at Google, about the importance of structured data, impactful things you can do with it, how Google uses it, and more! If you’re wanting to know the in’s and out’s of structured data, this episode is for you.  Episode transcript → https://goo.gle/sotr035-Transcript  

Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.

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