Medicare Sales Playbook

Selling Medicare: TikTok, LinkedIn & Phone Sales: The Medicare Process That Actually Scales


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Meet Brittany Garrison (Garrison Global Management)—a Medicare agent building her book 97% over the phone. In this episode, Brittany breaks down how she wrote 40 apps with a 9-day-old newborn, drove 600+ inbound leads in 6 months using TikTok + LinkedIn, and keeps clients coming back (87% retention) with simple, human touches.

What you’ll learn
  • Telesales, start to finish: disclosures, scope, recorded calls, needs analysis, enrollments

  • TikTok → appointments: daily posting challenge, 3–4x/week cadence, repeating winning content, hook → value → CTA

  • Lead magnets that convert: her free Medicare guide + automated email drips

  • LinkedIn newsletters (sleeper channel): “Medicare Made Simple” + “Financial Advisors’ Guide to Medicare”

  • Multi-state licensing strategy for a phone-first model

  • Retention that sticks: fridge magnet “Congrats, You’re Covered,” birthday/holiday mailers, check-ins

  • Educate first: show MA vs. Medigap options so clients choose confidently

Want our Last Wednesday live training?

These are live only (not recorded). Email Dallas to get on the list: [email protected] We’ll send the private join link each month. No spam. No recruiting. Just value.

Connect with Brittany
  • TikTok: @GarrisonGlobalMgmt

  • Email: [email protected]

  • Mentorship: She’s open to helping agents—reach out!

Support the show
  • Subscribe for weekly Medicare sales tactics

  • Comment: What’s one tactic you’ll “steal” and try this week?

  • Share with a teammate who needs a telesales blueprint

Disclaimer: This content is for licensed insurance professionals and educational purposes only. Always follow CMS and carrier compliance guidelines.

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Medicare Sales PlaybookBy Medicare Sales Playbook