Steven Schneider's journey in the world of search engine optimization (SEO) exemplifies the importance of adaptability and long-term thinking in digital marketing. Initially discovering SEO while studying finance, he ventured into building micro-niche websites, which provided him with invaluable hands-on experience. However, his path was not without challenges; significant events like the COVID-19 pandemic and algorithm changes forced him to pivot his strategies and rethink his business model. This resilience ultimately led to the founding of TrioSEO, where he and his co-founders focus on delivering high-quality, human-written content and personalized client relationships.

At TrioSEO, the emphasis is on viewing SEO as a long-term investment rather than a quick fix. Schneider advocates for a patient approach, likening SEO efforts to contributions made to a retirement account—both require time and consistent effort to yield significant returns. By prioritizing quality content and user experience, TrioSEO aims to help businesses navigate the complexities of the digital landscape while fostering genuine connections with their clients. This philosophy sets them apart in an industry often tempted by shortcuts and automated solutions.

For businesses looking to enhance their online presence, TrioSEO offers a unique opportunity to gain insights into their current SEO strategies. You can take advantage of a free hand-built SEO audit designed to provide actionable recommendations tailored to your specific needs. Visit the TrioSEO website today to request your audit and start your journey toward improved search engine visibility and sustainable growth.

For the accessible version of the podcast, go to our Ziotag gallery.

We’re happy you’re here! Like the pod?

• Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/
• Leave a rating and review on your favorite platform
• Follow @yourbrandamplified on the socials
• Talk to my digital avatar

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.