Our guest today, Angie Colee, is on a mission to destroy the idea that business means stress and struggle.

Entrepreneurship may not be easy, but doesn't mean it should be hard!

Connect with Angie:
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Today Angie interviews US! Listen to B and Crystal discuss SEO strategy, content strategy, tools for keyword research, and utilizing Google search results for improving online presence.

1. Have no fear that AI is here!

• AI in marketing and copywriting is flawed in areas like giving feedback and prompting.
• Instances of AI-generated copy without human editing or proofreading.

2. Steps for an SEO overhaul:

• audit for technical details, 
• update SEO titles and meta descriptions
• give every page a job, and 
• update image titles and alt text
• create a content plan 

3. Need a Quick SEO Win?

• Run Ubersuggest technical SEO audit to fix broken links and other issues.
• Aim for a domain authority score of 15 or higher for small businesses.
• Use SurferSEO

4. Tips for doing keyword research:

• Talk directly to customers to find out the non-jargony words they use.
• Use paid tools like Keywords Everywhere or the free Keyword Surfer plug in.
• Analyze page 1 search results to understand search intent.

Connect w/ B: YouTube, Website, LinkedIn, Instagram

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