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Case studies are an incredibly powerful marketing tool—especially for service providers. Think about it… it’s the one way someone gets to “try before they buy” with a service. Joining me today is Erin Ollila, a fellow SEO strategist & copywriter! She’s sharing the best ways to use case studies for your business, how to optimize them for SEO, if it’s better to create a case study as a blog post or web page, AND what data you should be tracking after you hit “publish.”

Connect w/ Erin:
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Find B on: Instagram, YouTube, Threads, LinkedIn

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(*affiliate links included, which means I might make a lil money when you click. I only recommend people, products, & programs I use & ❤️)

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