Leveraging AI for Content Writing and SEO: A Chat with Tom Winter

Today I'm talking with Tom Winter.

Tom designed the content research and writing tool, SEOWind.

Tom's unique "Cyborg Method combines AI and  human innovation, for content creation and SEO. 

• Great content can be ai or human generated BUT the key is researching and understanding search intent in SEO.
• The number one thing you can do today:  optimize old content 
• Tom's prediction is that humans and AI will collaborate effectively to create more impactful and valuable content. 

Tom's BIG BRAIN POINT: AI is currently underutilized. While AI (LLMs) is a powerful tool, its real worth shines when guided by human judgment and employed to perform specific, repetitive tasks.

00:00 Introduction and Guest Introduction

00:41 Tom Winter's Journey into AI and SEO

00:54 The Birth of SEO Wind

01:22 Tom's Entrepreneurial Journey

02:12 The Challenges of Content Creation

03:08 Understanding Content Briefs and Search Intent

03:33 The Role of AI in Content Creation

04:51 The Importance of Research in Content Creation

05:37 How Google Evaluates Content

06:57 The Risk Google Takes with Search Results

07:43 The Role of AI in SEO

09:21 The Importance of Helpful and Valuable Content

10:52 The Power of AI in Content Research

12:29 The Future of AI in Content Marketing

14:30 The Role of AI in Business Operations

15:39 The Importance of Context in AI

16:35 The Role of AI in SEO Optimization

19:52 The Future of AI in Business

23:46 The Importance of Content in Business

30:01 Conclusion and Contact Information

Connect With Tom:
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SEOWind

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